ShapeShifter

Claire Reid, at 16, simplified food growing with her award-winning invention

(Click here for more "ShapeShifter" articles such as this one.)

(Also read "No water? No problem! Young entrepreneur Ludwick Marishane profits from crisis with invention".)

Mike Wills interviewed Claire Reid, the Chief Impact Officer and founder of Reel Gardening, a patented gardening solution she's invented to simplify food growing.

Claire Reid was only 16 when she developed Reel Gardening in 2002.

In 2003 Claire Reid’s invention beat those of 28 contestants from other countries to win the Stockholm Junior Water Prize.

I was a 16 year old girl that was barely passing science. The concept of me becoming a businesswoman was quite absurd.

Claire Reid, Reel Gardening

Claire Reid’s invention uses 80% less water than traditional gardening methods as it requires water only at the exact location of each seed.

Scroll down for quotes from the video and audio below.

I’ve always been entrepreneurial.

Claire Reid, Reel Gardening

When I was 16 my parents said that they would buy my vegetables if I grew them at home.

Claire Reid, Reel Gardening

Reel Gardening enables you to plant efficiently.

Claire Reid, Reel Gardening

It costs R80 and you get everything you need in one box.

Claire Reid, Reel Gardening

We have the patent in a number of countries.

Claire Reid, Reel Gardening

We’re trying to do more of our sales online.

Claire Reid, Reel Gardening

Subscribe to our Business Wrap Newsletter


Recommended

by NEWSROOM AI
Read More
How student transport firm Old School Cool became Gauteng's best small business

How student transport firm Old School Cool became Gauteng's best small business

Meet Tiffini Wissing; learn about her wildly successful business that provides safe and reliable transport to scholars in Gauteng.

Former economist Samuel Mensah quit his job for fashion (now Beyoncé loves him)

Former economist Samuel Mensah quit his job for fashion (now Beyoncé loves him)

He gave up a high-flying career to purse his passion: African fashion. Now even Beyoncé is regularly seen wearing his clothes.

What Ludwick Marishane (South Africa’s youngest patent holder) has up his sleeve

What Ludwick Marishane (South Africa’s youngest patent holder) has up his sleeve

He was, back when he was 17, South Africa’s youngest patent holder. Here’s what new in Ludwick Marishane’s life…

Meet Alan Knott-Craig (Jnr), the man aiming to spread FREE Wi-Fi across Africa

Meet Alan Knott-Craig (Jnr), the man aiming to spread FREE Wi-Fi across Africa

Former Mxit CEO Alan Knott-Craig (Jnr) on his life and his ambitious plans to get all of Africa connected for cheap (or free!).

Meet Chris Botha, the man in charge of South Africa’s very best media agency

Meet Chris Botha, the man in charge of South Africa’s very best media agency

Media Innovator of the Year (2010); one of the Mail & Guardian’s Top 200 Young South Africans (2013). Meet The MediaShop’s MD...

How flower power led to the creation of South Africa's oldest online store

How flower power led to the creation of South Africa's oldest online store

Meet Netflorist MD Ryan Bacher and learn how he created one of Africa’s largest online retailers.

How Justin Drennan made it possible to run an online store without a warehouse

How Justin Drennan made it possible to run an online store without a warehouse

Meet the founder of WantItAll, South Africa’s second largest web store, and the brains behind the revolutionary Parcelninja.

Meet Gil Oved, a dragon helping brands get into hearts (and wallets)

Meet Gil Oved, a dragon helping brands get into hearts (and wallets)

Bruce Whitfield talks to one of the “dragons” from Dragon’s Den and founder of “brand activator” The Creative Counsel.

How I became CEO at 29 (and how I’m conquering Africa with SA-made furniture)

How I became CEO at 29 (and how I’m conquering Africa with SA-made furniture)

Bakos Brothers CEO Ryan Bakos on the challenges of running a business with family and taking over Africa with SA-made goods.

How I became one of SA’s youngest multi-millionaire entrepreneurs

How I became one of SA’s youngest multi-millionaire entrepreneurs

Mike Eilertsen, CEO of VAULTLife and LiveOutLoud SA, on entrepreneurship and amassing R7-million debt by the age of 25.

No water? No problem! Young entrepreneur profits from crisis with invention

No water? No problem! Young entrepreneur profits from crisis with invention

Ludwick Marishane talks about entrepreneurship, his water saving invention and becoming SA’s youngest patent holder at 17.

Popular articles
[LISTEN] John Maytham gets a taste of life on board Cunard’s Queen Elizabeth

[LISTEN] John Maytham gets a taste of life on board Cunard’s Queen Elizabeth

John Maytham and his team hopped on board the luxury ocean liner, which has docked in Cape Town, during a special outdoor broadcast.

Looking for something new to do in CT? Why not consider cycling across the ocean

Looking for something new to do in CT? Why not consider cycling across the ocean

Cape Town Water Bikes is an unusual way to experience the coastline of the South Peninsula. Hop on a water bike and pedal away!

Zondo commission's secretary implicated in Bosasa scandal - report

Zondo commission's secretary implicated in Bosasa scandal - report

Eusebius McKaiser spoke to investigative journalist at News24 Kyle Cowan on the latest developments in the inquiry.

Eusebius: 'We are living in a worse nightmare than we thought'

Eusebius: 'We are living in a worse nightmare than we thought'

Eusebius McKaiser shares his views on the former COO at Bosasa, Angelo Agrizz's testimony at the Zondo Commission.

Bosasa's dirty laundry out in public and Sapo vows to cooperate

Bosasa's dirty laundry out in public and Sapo vows to cooperate

Allegations of massive corruption, tender fraud and blatant mismanagement have emerged at the state capture inquiry.

South Africans are getting poorer and poorer

South Africans are getting poorer and poorer

It's not your imagination; we’ve lost a decade. Bruce Whitfield interviews Johann van Tonder, a researcher at Momentum.

No more swiping without sweating! Discovery Vitality introduces new swipe system

No more swiping without sweating! Discovery Vitality introduces new swipe system

The health programme piloted a new tag system at the exit points in a bid to crack down on fake gym visits at a few fitness clubs.

Woman arrives in CT after driving from Scotland to SA in her old Morris Minor

Woman arrives in CT after driving from Scotland to SA in her old Morris Minor

The journey began in Aberdeen, her father's birthplace, in June last year and ended in Mother City over the weekend.