.In the early stages of creating a business you need to have a passionate belief that you can do it. In other words you need a strong ego.
Otherwise you won't get through the wall of fear— Pavlo Phitidis, Aurik Business Incubator
When you are getting a new business going you need to make the business about you
You've got to be a little bit Trumpish— Pavlo Phitidis, Aurik Business Incubator
But at the end of three years you need to put aside ego and moderate your passion - and alter your products or services to suit the market. Listen to more on just how to get this right.
Next week The Money Show will move on to the next phase of our 10 year business development plan - breaking through the barriers and growing your company through the 3 to 5 year stretch.