Poultry Association slams DAFF's new brine limits for chicken

The Department of Agriculture, Forestry and Fisheries (DAFF)has determined the new maximum brine limit in chicken. The SA Poultry Association (Sapa) has come out in strong criticism of these new measures.

DAFF has set maximum brine limit for individually quick frozen (IQF) and fresh chicken portions to 15% and for whole chicken to 10%.

Sapa CEO Kevin Lovell explains why they will be challenging the amendments.

Lovell explains why the industry brines chicken.

Brining is way of either flavouring, curing, or enhancing meat.

Kevin Lovell, CEO SA Poultry Association

He says it is not just used for chicken, but for a variety of meats and meat products such as bacon.

There are lots of different ways of doing it. But in the poultry industry it is done for three reasons. It makes the frozen product taste more or less like fresh; it adds flavour for those that like lemon and herb, peri peri or rotisserie; it reduces the cost because it dilutes the meat content.

Kevin Lovell, CEO SA Poultry Association

20% of the chicken you buy is salt and water and only 80% is meat. But Lovell insists this is not abuse.

It does sound like abuse, but the trick behind this is we don't then sell the water as meat. We sell it as water.

Kevin Lovell, CEO SA Poultry Association

Lovell says the new regulations are impossible to implement.

It is unenforceable, and the regulations won't work...specific techniques are needed in the pnts...and they haven't dealt with it....we want continuous monitoring.

Kevin Lovell, CEO SA Poultry Association

He says Sapa want a 25% brine cap on chicken and says that will cause minimal harm to producers and to consumers.

Read More
Urban Organics is CapeTalk's 2017 SBA winner

Urban Organics is CapeTalk's 2017 SBA winner

The company designs and develops hydroponics and aquaponics for urban and rural communities.

Nkosazana Dlamini-Zuma sworn in as MP, mum on cabinet reshuffle

Nkosazana Dlamini-Zuma sworn in as MP, mum on cabinet reshuffle

Dlamini–Zuma was sworn in behind closed doors in the office of the Deputy Speaker of the National Assembly on Thursday afternoon.

Ocean View activist speaks: We have had 20 murders in 2017 alone

Ocean View activist speaks: We have had 20 murders in 2017 alone

Sharone Daniels, a community activist in Cape Town's Ocean View says they need police intervention to end gang violence.

Business in Africa: The rising interest in art

Business in Africa: The rising interest in art

Ambassador Advisory's Refilwe Moloto says the rising interest in art over the past decade cannot be overestimated.

Civil engineer devises plan to use stormwater in Cape Town

Civil engineer devises plan to use stormwater in Cape Town

Civil engineer and Ph.D. researcher John Okedi speaks to CapeTalk host John Maytham about his plans.

Step by step guide on how to avoid stuffing up your rental contract

Step by step guide on how to avoid stuffing up your rental contract

Sunell Afrika from SAProperty.com shares her sound advice on what to look out for before signing a rental lease.

Popular articles
KPMG SA’s new CEO opens up about the future of the disgraced auditing firm

KPMG SA’s new CEO opens up about the future of the disgraced auditing firm

The Money Show’s Bruce Whitfield interviews KPMG South Africa CEO Nhlamu Dlomu.

Ocean View activist speaks: We have had 20 murders in 2017 alone

Ocean View activist speaks: We have had 20 murders in 2017 alone

Sharone Daniels, a community activist in Cape Town's Ocean View says they need police intervention to end gang violence.

Civil engineer devises plan to use stormwater in Cape Town

Civil engineer devises plan to use stormwater in Cape Town

Civil engineer and Ph.D. researcher John Okedi speaks to CapeTalk host John Maytham about his plans.

Zuma is the ANC. The ANC is Zuma, the two inseparable - Kgalema Motlanthe

Zuma is the ANC. The ANC is Zuma, the two inseparable - Kgalema Motlanthe

Former President Kgalema Motlanthe sat down for a lengthy and candid interview with 702 and CapeTalk anchor, Eusebius McKaiser.

[WATCH] Day-Zero for water running out fast approaching?

[WATCH] Day-Zero for water running out fast approaching?

A government employee emailed John Maytham about what he or she believes is the real state of play with the Cape water crisis.

Sasfin CEO opens up about dumping KPMG

Sasfin CEO opens up about dumping KPMG

The Money Show’s Bruce Whitfield interviews Sasfin CEO Roland Sassoon.