Small Business Focus

How to go to market with your bright idea (without someone stealing it)

#BadServiceMustFall

Got great service? Click here (Gauteng) or here (Western Cape) to nominate them for this year’s 702/CapeTalk Small BusinessAwards with Sage One.

--

Do you have a great idea?

How can you turn it into something real you can sell, without someone stealing it?

How, once it’s in the market, do you prevent someone from copying it?

Protecting your intellectual property (IP) before you have built a business and completed your first sale presents massive challenges.

Protecting your IP once you have built a business is equally challenging.

The Money Show’s Bruce Whitfield interviewed Pavlo Phitidis, Director and CEO of the Aurik Business Accelerator, for his weekly small business feature.

Scroll down for quotes from the audio below.

Is your idea patentable?

Pavlo Phitids, Aurik Business Accelerator

Have you got the money to defend your patent?

Pavlo Phitids, Aurik Business Accelerator

Can you bring your idea to market?

Pavlo Phitids, Aurik Business Accelerator

Banks don’t fund ideas.

Pavlo Phitids, Aurik Business Accelerator

Click here (then“like” the page) to follow Bruce on Facebook.

Enter your email address in the form below to receive a newsletter containing the seven most-read articles of the week from Bruce Whitfield’s The Money Show every Friday morning in your inbox.

Subscribe to our Business Wrap Newsletter

Article brought to us by Old Mutual.

#BadServiceMustFall

Got great service? Click here (Gauteng) or here (Western Cape) to nominate them for this year’s 702/CapeTalk Small BusinessAwards with Sage One.


This article first appeared on 702 : How to go to market with your bright idea (without someone stealing it)


Read More
Succession planning 101 (or how transfer power from one generation to the next)

Succession planning 101 (or how transfer power from one generation to the next)

The Money Show’s Bruce Whitfield interviews Aurik Business Accelerator founder Pavlo Phitidis.

How to start a career (or business) with no experience, money or support

How to start a career (or business) with no experience, money or support

The Money Show’s Bruce Whitfield interviews Aurik Business Accelerator founder Pavlo Phitidis.

How to prevent firms (think Vodacom ‘please call me’) from stealing your idea

How to prevent firms (think Vodacom ‘please call me’) from stealing your idea

Small business guru Pavlo Phitidis on how to protect your intellectual property from corporate theft.

Got an idea for a business? How to know if it’s a good one…

Got an idea for a business? How to know if it’s a good one…

Small business expert Pavlo Phitidis listens to a number of ideas and puts them to the test.

Got a bright idea? How to turn it into a product or service you can sell

Got a bright idea? How to turn it into a product or service you can sell

Aurik Business Incubator Director and CEO Pavlo Phitidis takes listeners’ calls and analyses their products/service ideas.

How to go to market with your bright idea

How to go to market with your bright idea

Do you have an idea that could be worth a fortune? Here's how to turn that idea into something real you can sell.

Popular articles
If you're caught driving with your phone, officials are allowed to confiscate it

If you're caught driving with your phone, officials are allowed to confiscate it

If the engine is running and you are sitting behind the wheel you are not allowed to operate your phone says W Cape's JP Smith

[WATCH] Zola Tsotsi drops bombshell about Zuma meeting at State Capture Inquiry

[WATCH] Zola Tsotsi drops bombshell about Zuma meeting at State Capture Inquiry

Former Eskom chair Zola Tsotsi’s jaw-dropping statements include Tony Gupta saying they could hire or fire Eskom board members.

SA fizzy drinks undergo "shrinkflation" to control sugar intake

SA fizzy drinks undergo "shrinkflation" to control sugar intake

Coca-Cola has reduced its 500ml "buddy" to 440ml and the traditional 330ml Coke cans will soon have a volume of just 300ml.

Mugabe threatened to dissolve Parliament hours before his resignation

Mugabe threatened to dissolve Parliament hours before his resignation

Deputy President of MDC says Mugabe's threats could not deter them from their mission to impeach him - they were determined.

What Shoprite, Checkers, Pick n Pay and Makro will offer on Black Friday

What Shoprite, Checkers, Pick n Pay and Makro will offer on Black Friday

Up for a Springboks level scrum? Instructions on how to ensure you get the deals in your inbox the moment they become known...