Kieno Kammies speaks to Capitec CEO Gerrie Fourie in this week's Cape Talk In The Boardroom, at the company's Stellenbosch headquarters.
How did it all begin?
Fourie says they identified a gap in the banking market.
They believed in the banking sector, people are irritated, and don't understand banking,— Gerrie Fourie, CEO Capitec
A lot of people think we looked at the competitors, and then started doing the opposite, and trying to outwit them... But we tried to look at what the client needed, what does the client want...and developed a business plan from there.— Gerrie Fourie, CEO Capitec
And the main thing clients want is very good service, he says. Then they want to understand what is happening in their financial world.
Their aim? To create a completely low cost banking environment.
Fourie says Capitec's philosophy to keep things low cost, transparent, and simple runs throughout the company, from modest furnishings at head office, to all executives travelling budget.
Listen to the full conversation below:
Watch the video of CapeTalk's visit to Capitec's head office...