Small Business Focus, Evergreen Content

How to build (when everyone is scaling back)

The Money Show’s Bruce Whitfield interviewed Aurik Business Accelerator Director and CEO Pavlo Phitidis for his weekly small business feature.

Phitidis gave advice on expanding your business, even though everyone is, seemingly, scaling back.

Scroll down for quotes from the audio below.

Get the value proposition right. What’s in it for your client to buy your product or service?

Pavlo Phitids, Aurik Business Accelerator

Don’t negotiate on price! Rather add extra value.

Pavlo Phitids, Aurik Business Accelerator

Selling is not an art! It’s really a science.

Pavlo Phitids, Aurik Business Accelerator

The better you know your customer the more relevant your offer will be.

Pavlo Phitids, Aurik Business Accelerator

You need to cannibalise your business!

Pavlo Phitids, Aurik Business Accelerator

Demonstrate ‘care’.

Pavlo Phitids, Aurik Business Accelerator

Leverage every single sale you make.

Pavlo Phitids, Aurik Business Accelerator

Click here (then“like” the page) to follow Bruce on Facebook.

Enter your email address in the form below to receive a newsletter containing the six most-read articles of the week from Bruce Whitfield’s The Money Show every Friday morning in your inbox.

Subscribe to our Business Wrap Newsletter

Article brought to us by Old Mutual.


This article first appeared on 702 : How to build (when everyone is scaling back)


Recommended

by NEWSROOM AI
Read More
How to grow your business through partnering with others

How to grow your business through partnering with others

There are dangers to partnering with others, but the opportunities are huge. Small business guru Pavlo Phitidis discusses...

How to build your business while you fly

How to build your business while you fly

The Money Show’s Bruce Whitfield interviews Aurik Business Accelerator Director and CEO Pavlo Phitidis.

How to grow your small business into a medium-sized one

How to grow your small business into a medium-sized one

Small business guru Pavlo Phitidis discusses strategies for growth that won’t cause chaos.

How to ensure your business survives as it grows (i.e. avoiding "growing broke")

How to ensure your business survives as it grows (i.e. avoiding "growing broke")

Businesses grow broke whether times are good or bad. Aurik Business Incubator's Pavlo Phitidis on how to stay afloat when growing.

 How to find funding so your business can grow

How to find funding so your business can grow

Funding your business through what you have, not what you need, is a crucial entrepreneurial skill.

Popular articles
Kirstenbosch curator's widow thanks hospital's 'unsung heroes'

Kirstenbosch curator's widow thanks hospital's 'unsung heroes'

Kirstenbosch National Botanical Gardens curator Phillip Le Roux died on Wednesday after a horrific cycling accident.

[WATCH] SA choir joins Beyonce on stage at Global Citizen Festival

[WATCH] SA choir joins Beyonce on stage at Global Citizen Festival

The international superstar was joined on stage by a South African choir singing Halo.

[LISTEN] 'I spent 12 years in jail for a murder I didn't commit'

[LISTEN] 'I spent 12 years in jail for a murder I didn't commit'

In 1990 Raphael Rowe was convicted and jailed for a murder he didn't commit. He shares his story with Sara-Jayne King.

[WATCH] Ellen Pakkies shares her own story as local film adaptation hits screens

[WATCH] Ellen Pakkies shares her own story as local film adaptation hits screens

Eleven years after murdering her drug addict son, the film about Ellen Pakkies' story is being shown at cinemas across SA.

Why Genetic Sexual Attraction isn't quite the same as incest

Why Genetic Sexual Attraction isn't quite the same as incest

Clinical sexologist Dr Eve unpacks the complex phenomenon of estranged relatives who are sexually attracted to each other.

3 emergency numbers you should have on speed dial and how they work

3 emergency numbers you should have on speed dial and how they work

These are the emergency numbers you should have on your cellphone and this is what you must understand about how they work.