#PnPSuperAnimals gets on the augmented reality bandwagon

Augmented reality (AR) is a new way of bringing digital elements into a physical, real-world environment, by computer-generated sensory input such as sound and graphics.

Sea Monster Entertainment has partnered with Picknpay to bring AR elements to the #PnPSuperAnimals campaign.

When you spend R150 at PicknPay you get four Super Animal cards.

John Maytham spoke to Glenn Gillis from Sea monster Entertainment about how this new technology works.

What we did with super animals is that if you've got a camera on your phone and it is looking for something it recognises, you look at the cards and prepare to be astounded. But you have to download the app first

Glenn Gillis from Sea monster Entertainment

What will happen for most of the cards is a 3D sort of image is going to pop out, touch the image and you'll be able to interact with it, hear sounds, edit and complete your collection...

Glenn Gillis from Sea monster Entertainment

Gillis says the company has been doing AR for five years, and the technology has developed from when they started. He says it is an exciting thing to do because it brings digital elements to the real world.

It is something that is becoming easily accessible... A lot of it is not just about technology but about what you can do with it, how you create engagement and use it to excite people.

Glenn Gillis from Sea monster Entertainment

Listen to the full conversation below:

Read More
Woodstock Laundry: Reviving the local textile industry

Woodstock Laundry: Reviving the local textile industry

Dylan Rothschild, founder of Woodstock Laundry says his business was started on the back of a dying clothing manufacture industry.

Absa Bank claims client owes them R1.4 million balance on R52 000 personal loan

Absa Bank claims client owes them R1.4 million balance on R52 000 personal loan

Herman van Zyl tried to save his home by taking out a personal loan and has since gone into debt review to restructure debt.

Rhino breeders global online auction to sell 6 tons of horns sparks controversy

Rhino breeders global online auction to sell 6 tons of horns sparks controversy

John Hume's auction has raised concern that this could undermine the 40- year-old international ban on rhino horn trading.

Business in Africa: Understanding the impact of national debt

Business in Africa: Understanding the impact of national debt

Refilwe Moloto, Founder and Principal Advisor at Ambassador Advisory says national debt is pervasive.

DA shadow minister Mazzone believes Eskom's finances are not in good shape

DA shadow minister Mazzone believes Eskom's finances are not in good shape

Natasha Mazzone, DA Shadow minister for public enterprises believes Eskom misled the public with its financial results.

5 cool things drones are doing on W Cape farms

5 cool things drones are doing on W Cape farms

WC MEC for Economic Opportunities attended a demonstration of the drone technology currently being piloted on Elsenburg farm.

Popular articles
WATCH: Bathabile Dlamini shuts down questions about Magwaza's exit

WATCH: Bathabile Dlamini shuts down questions about Magwaza's exit

Min. Bathabile Dlamini told journalists to stop harassing her and refused to answer questions about Thokozani Magwaza on Tuesday.

Are you talking to your teen about 'sexting'? Here's why you urgently should

Are you talking to your teen about 'sexting'? Here's why you urgently should

Social media lawyer Emma Sadleir says parents should help their kids understand the dangers of sexting and cyber harassment.

27 contact lenses removed from British woman's eye

27 contact lenses removed from British woman's eye

The 67- year-old woman had worn disposable monthly lenses for 35 years. Adam Gilchrest has more on this...

WATCH: Vlogger claims billions of litres of usable water in underground tunnels

WATCH: Vlogger claims billions of litres of usable water in underground tunnels

In his video, Adam Spires, takes a look at the underground spring water that flows out to sea which he believes could be used.

[LISTEN] Roger Federer's SA born mother says her son hates to lose

[LISTEN] Roger Federer's SA born mother says her son hates to lose

South African born Lynette Federer speaks to CapeTalk's Kieno Kammies about her son who clinched his 8th Wimbledon title.

Temps plummet below zero as cold front hits the country

Temps plummet below zero as cold front hits the country

A biting cold front made landfall this weekend forcing temperatures to plummet across the country.

[Watch] Sunday snowfall on Table Mountain

[Watch] Sunday snowfall on Table Mountain

Snow fell on Matroosberg and Hottentots Holland, but cold front may be the last decent rains for the traditionally wet Cape July.

Earn peanuts? How to best invest very small amounts...

Earn peanuts? How to best invest very small amounts...

Got a spare R200 or R300 a month? Here’s how to make that money work hard and grow…