ShapeShifter

Meet Brian Altriche, founder of “we’re not normal” burger joint RocoMamas

Brian Altriche is the founder of RocoMamas.

Eighteen months ago there were only three branches in Johannesburg; today there are 40 across South Africa.

RocoMamas claims its “smash burger” is the country’s most Instagrammed one.

The term “smash burger” refers to the process of smashing a ball of ground beef on a hot grill to seal in the juices.

Altriche recently sold his niche dining concept to Spur Corporation.

The Money Show’s Bruce Whitfield interviewed Altriche for his weekly “ShapeShifter” feature.

Scroll down for quotes from the audio below.

I was one of Ocean Basket’s first franchisees.

Brian Altriche

I wanted to target the Millennial market.

Brian Altriche

There’s a lot of integrity at Spur. We’ve got a great working relationship and there’s a lot of trust between us.

Brian Altriche

We made mistakes as we grew.

Brian Altriche

It’s a strange relationship between franchisee and franchisor.

Brian Altriche

The best tasting burger is a smash burger.

Brian Altriche

If I was younger I would’ve mooned the McDonalds!

Brian Altriche

We’re opening in Oman next week, Saudi Arabia next month, then Mauritius and Kenya.

Brian Altriche

Click here (then“like” the page) to follow Bruce on Facebook.

Enter your email address in the form below to receive a newsletter containing the most-read articles of the week from Bruce Whitfield’s The Money Show every Friday morning in your inbox.

Subscribe to our Business Wrap Newsletter

Article brought to us by Old Mutual.

Read More
Meet Zibusiso Mkhwanazi; CEO of “Digital at the core marketing agency” AVATAR

Meet Zibusiso Mkhwanazi; CEO of “Digital at the core marketing agency” AVATAR

Mkhwanazi – son of an entrepreneur – founded a web design firm (Csonke.com) with R2000 when he was 17 and still in school.

Meet Sisa Ntshona; the CEO who wants to run SA Tourism like a business

Meet Sisa Ntshona; the CEO who wants to run SA Tourism like a business

Tourism is a shining, job-creating light in an otherwise struggling South African economy.

Meet coffee-snob Pieter Bloem; founder of Bootlegger Coffee Company

Meet coffee-snob Pieter Bloem; founder of Bootlegger Coffee Company

The Money Show’s Bruce Whitfield interviews the coffee guru for his weekly “ShapeShifter” feature.

Meet Dr Mills Soko, Director at the UCT Graduate School of Business

Meet Dr Mills Soko, Director at the UCT Graduate School of Business

The Money Show’s Bruce Whitfield interviews Dr Soko as part of his weekly “ShapeShifter” feature.

Meet self-made millionaire (net worth – R400m!) property mogul Sisa Ngebulana

Meet self-made millionaire (net worth – R400m!) property mogul Sisa Ngebulana

How did Ngebulana build his empire? The Money Show’s Bruce Whitfield interviewed him for his weekly “ShapeShifter” feature.

Meet the famous Mark Mobius (aka ‘Pied Piper of emerging markets’)

Meet the famous Mark Mobius (aka ‘Pied Piper of emerging markets’)

A key figure in developing global emerging markets policy; there’s even a comic book on his life!

Popular articles
10 sexting tips on how to keep things spicy (and safe)

10 sexting tips on how to keep things spicy (and safe)

Interested in sexting but worried about the risks? Dr Eve has created a guideline to help you 'sext' in a fun and responsible way.

Naked Scientist explains what causes those annoying hiccoughs

Naked Scientist explains what causes those annoying hiccoughs

Many people do not understand why they suddenly get hiccoughs. Naked Scientist Dr Chris Smith explains.

Letters show Moyane refuses to account to Gordhan, turns to Zuma to intervene

Letters show Moyane refuses to account to Gordhan, turns to Zuma to intervene

M&G reports that Sars Commissioner Tom Moyane declared an intergovernmental dispute against Finance Minister Pravin Gordhan.

How Airbnb has made renting in Cape Town even more pricey

How Airbnb has made renting in Cape Town even more pricey

Property management company PayProp argues that Airbnb has driven down rental availability and driven up rental prices in the CBD.

3 emergency numbers you should have on speed dial and how they work

3 emergency numbers you should have on speed dial and how they work

These are the emergency numbers you should have on your cellphone and this is what you must understand about how they work.