ShapeShifter

Data, data everywhere! Meet Ornico Group’s Oresti Patricios…

The amount of data in our world has been exploding, and analysing large data sets — so-called big data — will become a key basis of competition, underpinning new waves of productivity growth, innovation, and consumer surplus.

McKinsey & Company

Oresti Patricios is the CEO of Ornico Group, a company that monitors and simplifies “big data” for companies wishing to grow and/or manage their reputations.

Patricios founded Ornico in 1984.

Ornico services 300 local advertisers, either directly or through their agencies.

The company opened Nigerian offices in 2010 as part of a major African expansion drive.

It currently operates in 14 countries on the continent.

The Money Show’s Bruce Whitfield interviewed Patricios for his weekly “ShapeShifter” feature.

Listen to the interview in the audio below (and/or scroll down for quotes from it).

I grew up in Cyrildene in Johannesburg.

Oresti Patricios

When everybody yings you must yang.

Oresti Patricios

When I did my Social Media MBA Myspace was rocking. Twitter was nowhere.

Oresti Patricios

Young people has the most amazing minds!

Oresti Patricios

I was diagnosed with cancer. While I was undergoing chemo I wasn’t working much; it was really boring staying home. It was a great opportunity to do an MBA.

Oresti Patricios

Nigeria is a crazy place.

Oresti Patricios

We felt that if we could get Nigeria right we could get it right anywhere.

Oresti Patricios

Kenya is an exciting space to be in at the moment.

Oresti Patricios

I change things on a continuous basis; it drives people crazy!

Oresti Patricios

Sandton is a bubble. Town is where it’s at.

Oresti Patricios

Click here (then“like” the page) to follow Bruce on Facebook.

Enter your email address in the form below to receive a newsletter containing the most-read articles of the week from Bruce Whitfield’s The Money Show every Friday morning in your inbox.

Subscribe to our Business Wrap Newsletter

Article brought to us by Old Mutual.

Read More
Meet Andrew Donaldson, former Deputy Director General at Treasury

Meet Andrew Donaldson, former Deputy Director General at Treasury

The Money Show’s Bruce Whitfield gets the inside scoop from Donaldson, who spent 24 years at Treasury.

Meet Graham Briggs of Birrell Mining International (employer of illegal miners)

Meet Graham Briggs of Birrell Mining International (employer of illegal miners)

The Money Show’s Bruce Whitfield interviews Birrell Mining International Chairperson Graham Briggs, employer of "zama zamas".

Meet Sango Ntsaluba, founder of South Africa’s first black-owned audit firm

Meet Sango Ntsaluba, founder of South Africa’s first black-owned audit firm

The Money Show’s Bruce Whitfield interviews Sango Ntsaluba for his weekly “ShapeShifter” feature.

Meet Bonang Mohale, BLSA's outspoken (‘don’t blame colonialism’) Chairperson

Meet Bonang Mohale, BLSA's outspoken (‘don’t blame colonialism’) Chairperson

The Money Show’s Bruce Whitfield interviews Business Leadership South Africa’s Mohale for his weekly “ShapeShifter” feature.

Lazy, but love cooking? uCook delivers everything, premeasured, to your door

Lazy, but love cooking? uCook delivers everything, premeasured, to your door

The Money Show’s Bruce Whitfield interviews uCook cofounder David Torr for his weekly “ShapeShifter” feature.

10 youthful businesspeople who are leading SA (and changing the world)

10 youthful businesspeople who are leading SA (and changing the world)

The future looks bright when you consider how much these youthful movers and shakers have already achieved.

Popular articles
Interested in buying a franchise? Learn from this guy (owner of 100 KFCs)

Interested in buying a franchise? Learn from this guy (owner of 100 KFCs)

Sumitra Nydoo (on The Money Show) interviews KFC franchisee Kuben Naidoo.

International “one ring” phone scam can cost you big bucks

International “one ring” phone scam can cost you big bucks

My Broadband's Jan Vermeulen explains that as fast as the service providers block the numbers, new ones crop up.

#GuptaLeaks reveals BLF's Andile Mgxitama as role player in silencing the media

#GuptaLeaks reveals BLF's Andile Mgxitama as role player in silencing the media

Leaked emails show that Mngxitama was instructed to question the funding of online publication, BizNews in order to silence it.

Listeners share their views on controversial 702 tweet

Listeners share their views on controversial 702 tweet

Eusebius McKaiser invited listeners to express their opinions over the controversial tweet that compared black babies with dogs.

Opinion: Controversial tweet 'triggers white supremacy and anti-black racism'

Opinion: Controversial tweet 'triggers white supremacy and anti-black racism'

Eusebius McKaiser shares his thoughts on the controversial 702 tweet posted during Walk the Talk on Sunday.

How far is BATSA's investigation on allegations of bribery and corruption ?

How far is BATSA's investigation on allegations of bribery and corruption ?

According to EWN's Barry Bateman, no action has been taken as yet with regards to these claims against the cigarette giant.