Grammy Award-winning Pharrell Williams teams up with Woolworths South Africa

Retail giant Woolworths South Africa and Grammy Award-winning musician Pharrell Williams are teaming up.

More details regarding the alliance – the first of its kind for a South African retailer – will soon become available.

Listen to the audio (scroll down) to hear Pharell Williams speak about Woolworths SA and our interview of Woolies CEO Ian Moir.

He would not have come if our values didn’t align.

Ian Moir, Woolworths CEO

He’s a serious guy; he’s no ordinary musician. He’s very selective and we resonated with him.

Ian Moir, Woolworths CEO

This is not an attempt to gain new customers. This is about doing the right thing.

Ian Moir, Woolworths CEO

We want Pharrell Williams to make recycling cool.

Ian Moir, Woolworths CEO

We want this to be a long-term relationship.

Ian Moir, Woolworths CEO

CapeTalk welcomes all comments that are constructive, contribute to discussions in a meaningful manner and take stories forward.

However, we will NOT condone the following:

  • Racism (including offensive comments based on ethnicity and nationality)
  • Sexism
  • Homophobia
  • Religious intolerance
  • Cyber bullying
  • Hate speech
  • Derogatory language
  • Comments inciting violence.

We ask that your comments remain relevant to the articles they appear on and do not include general banter or conversation as this dilutes the effectiveness of the comments section.

We strive to make the CapeTalk community a safe and welcoming space for all.

CapeTalk reserves the right to: 1) remove any comments that do not follow the above guidelines; and, 2) ban users who repeatedly infringe the rules.

Should you find any comments upsetting or offensive you can also flag them and we will assess it against our guidelines.

CapeTalk is constantly reviewing its comments policy in order to create an environment conducive to constructive conversations.

Read More
How to delegate (and why you must, whether you like it or not)

How to delegate (and why you must, whether you like it or not)

The Money Show’s Bruce Whitfield interviews Aurik Business Accelerator’s Pavlo Phitidis.

Our investigations conclude is wasn’t us – Dracore on SA’s biggest data breach

Our investigations conclude is wasn’t us – Dracore on SA’s biggest data breach

The Money Show’s Bruce Whitfield interviews Dracore Data Services CEO Chantelle Fraser.

Where to invest? Property vs 'a small business' vs 'an investment fund'...

Where to invest? Property vs 'a small business' vs 'an investment fund'...

The Money Show’s Bruce Whitfield interviews Galileo Capital Personal Financial Advisor Warren Ingram.

Does product placement in movies work? And is it ethical?

Does product placement in movies work? And is it ethical?

Branding and Advertising Expert Andy Rice discusses product placement and whether or not it’s a good (and ethical) idea.

Company CEOs increasingly feature in advertisements, but does it work?

Company CEOs increasingly feature in advertisements, but does it work?

Does it enhance a company's reputation to feature its CEO in its advertisements? We interview Branding expert Andy Rice.

Marketers to spend R6.5-trillion in 2015 on advertising

Marketers to spend R6.5-trillion in 2015 on advertising

Marketers will spend a staggering sum to separate you from your money in 2015.

Popular articles
Meet Whitey Basson (the retail guru who turned Shoprite into a R127bn behemoth)

Meet Whitey Basson (the retail guru who turned Shoprite into a R127bn behemoth)

The Money Show’s Bruce Whitfield interviews the former CEO of Africa’s largest retailer by far.

CT airport shooting attempted hit on gang boss allegedly linked to '28s' -expert

CT airport shooting attempted hit on gang boss allegedly linked to '28s' -expert

A policing expert explains that the airport shooting may be linked to the shooting at a Stellenbosch nightclub this past weekend.

Almost 30 million SA ID numbers compromised after site hacked

Almost 30 million SA ID numbers compromised after site hacked

Independent Marketing Consultant in the Technology Space, Andrew Fraser says this looks like a leak and not a hack.

Cape Town International Airport shooting could be gang related - ACSA

Cape Town International Airport shooting could be gang related - ACSA

The incident happened in the early hours of Wednesday morning.

Kloof Street residents living in fear as crime multiplies

Kloof Street residents living in fear as crime multiplies

A Cape Town man was stabbed to death on Saturday while trying to assist two women who were being mugged on Kloof street.