Capetonian Kyle Schut started his own wrist watch brand called Straton Watch Co which he recently launched.
Schut turned to crowd funding platform Kickstarter in 2015 and has since managed to launch his product which is run from Switzerland.
About 518 backers who supported his product by pre-ordering watches worth 157'000chf (about $165'000).
Schut speaks to CapeTalk's Kieno Kammies about his journey, challenges and successes.
To hear more on this subject, listen below: