Will non-branded cigarette boxes reduce smoking?

National Council Against Smoking executive director, Dr Yussuf Saloojee, says it is not true that the introduction of a bill to introduce plain cigarette packaging will increase illicit trading of tobacco.

Saloojee says South Africa's bill, which is expected to be available for public comment soon, is an essential measure to decrease consumption of tobacco.

Take wonderful advertising and images from the package away, young people would find plain packaging boring and are less likely to smoke.

Dr Yussuf Saloojee, National Council Against Smoking executive director

British American Tobacco (BAT) says introducing plain packaging won't decrease public consumption of cigarettes, but instead will allow for illegal cigarette products to enter the market.

They want people to continue smoking because they make profit. They oppose plain packaging because it will decrease smoking.

Dr Yussuf Saloojee, National Council Against Smoking executive director

Listen to the full interview with Dr Yussuf Saloojee below for more information...

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