No more Google Ads for GroundUp

News agency, GroundUp has decided to ditch Google Ads.

GroundUp Editor, Nathan Geffen says Google Ads were taking up too much space and they were not making much money from it.

He says in their best month which was October last year they made just over R2 000.

GroundUp is a news agency established in 2012 in partnership with the Community Media Trust and UCT's Centre for Social Science Research.

It focuses on human rights issues and repurposing stories that are often ignored in the mainstream media.

Google isn't a good advertising model for online news and there isn't an advertising model that works well.

Nathan Geffen, GroundUp Editor

Geffen made reference to a picture of South Africa's tycoon, Patrice Motsepe, which has been making the rounds online that he believes it is one of the get rich quick scheme.

To hear more of this conversation, listen below:


CapeTalk welcomes all comments that are constructive, contribute to discussions in a meaningful manner and take stories forward.

However, we will NOT condone the following:

  • Racism (including offensive comments based on ethnicity and nationality)
  • Sexism
  • Homophobia
  • Religious intolerance
  • Cyber bullying
  • Hate speech
  • Derogatory language
  • Comments inciting violence.

We ask that your comments remain relevant to the articles they appear on and do not include general banter or conversation as this dilutes the effectiveness of the comments section.

We strive to make the CapeTalk community a safe and welcoming space for all.

CapeTalk reserves the right to: 1) remove any comments that do not follow the above guidelines; and, 2) ban users who repeatedly infringe the rules.

Should you find any comments upsetting or offensive you can also flag them and we will assess it against our guidelines.

CapeTalk is constantly reviewing its comments policy in order to create an environment conducive to constructive conversations.

Read More
No-hassle Flexipump may be answer to farmers' water irrigation woes

No-hassle Flexipump may be answer to farmers' water irrigation woes

Agricultural water restrictions kick-in from January and Flexipump pumps water from a water source like a river to irrigate crops.

Rising tennis star Khololwam Montsi is determined to make SA proud

Rising tennis star Khololwam Montsi is determined to make SA proud

Speaking to CapeTalk's John Maytham, Montsi says he is currently focusing on going pro and making his country proud of him.

 Metrorail central line trains suspended due to vandalism

Metrorail central line trains suspended due to vandalism

Metrorail regional manager, Richard Walker says criminals are making it hard for them to operate in the area.

Technobyte: YouTube launches live TV

Technobyte: YouTube launches live TV

This week YouTube's live TV service, Twitter Lite for people who are data conscious and Google’s Fact Check tackles fake news.

Home Affairs pulling out all stops to clamp down on illegal immigration

Home Affairs pulling out all stops to clamp down on illegal immigration

Home Affairs Spokesperson, Mayihlome Tshwete talks about fascinating work they are doing on the ground at SA's ports of entry.

The #Considered View - media editorial independence

The #Considered View - media editorial independence

Who makes the editorial decisions for e.tv news as boardroom battles spill over into the newsroom.

Popular articles
[LISTEN] 'We are dealing with an outbreak of Listeriosis' - Dr Thomas

[LISTEN] 'We are dealing with an outbreak of Listeriosis' - Dr Thomas

Head of the Centre for Enteric Diseases at the NICD Dr Thomas says that Listeriosis is problematic because it isn’t notifiable.

Publisher saves South African students billions with free textbooks

Publisher saves South African students billions with free textbooks

This year we're going to hit a million downloads of free textbooks in SA - James van der Westhuizen, country manager for Bookboon.

‘Conflicted’ Zuma will never again have say in appointing NPA boss, court hears

‘Conflicted’ Zuma will never again have say in appointing NPA boss, court hears

Shaun Abrahams is no longer the National Director of Public Prosecutions and President Zuma can't appoint his replacement.

Steinhoff money woes and why you should care

Steinhoff money woes and why you should care

The company lost around R100 billion leaving the JSE reeling in one of the biggest private sector business scandals.

Few retirement funds unaffected by Steinhoff implosion (i.e. you just got had)

Few retirement funds unaffected by Steinhoff implosion (i.e. you just got had)

Your money, and Steinhoff… Bruce Whitfield interviews Certified Financial Planner Peter Calitz.

‘There were clear warning signs at Steinhoff. All of which fund managers missed’

‘There were clear warning signs at Steinhoff. All of which fund managers missed’

The Money Show’s Bruce Whitfield interviews Sygnia Group CEO Magda Wierzycka.

Zille: 40 000 affordable housing units in the pipeline for WC

Zille: 40 000 affordable housing units in the pipeline for WC

Western Cape Premier Helen Zille says the government plays a crucial role in the provision of affordable housing in the province.