Hennessy: The story of an iconic cognac

Established in 1765, Hennessy has maintained its status as one of the best cognac’s in the world, over eight generations.

Richard Hennessy founded the company and under his son James, the brand expanded rapidly.

Maurice Hennessy belongs to the latest vintage of this "grand cru".

Azania Mosaka spoke to him about the company’s relationship with LVMH, moving beyond cognac and some of his own exploits.

We created something called VSOP in 1816, Hennessy Xo in 1817… with the US being the largest cognac market in the world, we almost try to adapt to what some people like.

Maurice Hennessy, eighth generation descendant to the Hennessy empire

We are all fighting for our share, cognac in general represents barely one percent of the world’s spirit market We are very small but cognac is always considered the thing you must have tried in your life, it is a little bit like champagne.

Maurice Hennessy, eighth generation descendant to the Hennessy empire

Listen to the full interview below to hear Maurice suggest ways you enjoy the drink…


This article first appeared on 702 : Hennessy: The story of an iconic cognac


Recommended

by THE NEWSROOM
Read More
[LISTEN] #BeFinanciallySmart when it comes to borrowing money

[LISTEN] #BeFinanciallySmart when it comes to borrowing money

FNB's Eunice Sibiya says SA Human rights Commission reports more than 50% of credit-active consumers have impaired credit records.

Oprah Winfrey writes inspiring letter to SA cast of The Colour Purple

Oprah Winfrey writes inspiring letter to SA cast of The Colour Purple

Executive producer of The Colour Purple, Bernard Jay says Oprah wanted SA to be the first country to stage it outside of the USA.

[WATCH] Jub Jub talks about forgiveness and performs on #702Unplugged

[WATCH] Jub Jub talks about forgiveness and performs on #702Unplugged

He says he did a great deal of introspection when serving his prison term and says at times it is hard to forgive himself.

Fabulous Life: The age old Remy Martin Cognac tradition

Fabulous Life: The age old Remy Martin Cognac tradition

Pippa Hudson sips cognac, a drink that has been regarded as one of the finest of all spirits for more than three centuries .

Did the ad war between Hennessy and Jameson put cognac back on the map?

Did the ad war between Hennessy and Jameson put cognac back on the map?

Well, according to Norman Goodfellows' Carrie Adams, cognac has always been a big contender in the spirits marketplace.

Hennessy Cognac is 250 years old; decides to party all year long

Hennessy Cognac is 250 years old; decides to party all year long

Bruce Whitfield interviewed Hennessy’s CEO about being a quarter of a millennium old and their plans to celebrate.

Popular articles
Certified financial planner explains the magic behind the number 72

Certified financial planner explains the magic behind the number 72

‘Buying something at a price today, it falls tomorrow, then it’s up the next day - that’s not investing, that’s speculating.'

[LISTEN] Accidentally shared a nude on a WhatsApp group? Here's what you can do

[LISTEN] Accidentally shared a nude on a WhatsApp group? Here's what you can do

A woman mistakenly shared a naked photo of herself on a parent Whatsapp group and now it's gone viral.

WATCH: Innovative spray limits toilet flushes and saves water

WATCH: Innovative spray limits toilet flushes and saves water

Loo Me is a simple yet effective scented foam that takes the yuck out of "mellowing" toilets preventing multiple flushes.

It's not the end of the road... Top tips to improve your matric

It's not the end of the road... Top tips to improve your matric

"Recognise that it’s not the end, it’s the beginning." Expert advise for school-leavers who want to improve their results.