We’ve integrated them [Chad le Clos and Wayde van Niekerk] into our business.— Dr Craig Nossel, Discovery Vitality Wellness
Often you get blamed as a sponsor [for the poor performance of a team]!— Dr Craig Nossel, Discovery Vitality Wellness
Companies often market their brands, products and services by sponsoring sports events and teams.
The benefits to sportspeople, events and teams are obvious.
But, why do brands sponsor sport?
Listen to the interview in the audio below (and/or scroll down for more quotes from it).
It can be a costly strategy.— Dr Craig Nossel, Discovery Vitality Wellness
We want people participating more than we want them watching.— Dr Craig Nossel, Discovery Vitality Wellness
Most of our spend is sitting overseas with the English Premier League.— Dr Craig Nossel, Discovery Vitality Wellness
Enter your email address in the form below to receive a newsletter containing the most-read articles of the week from Bruce Whitfield’s The Money Show every Friday morning in your inbox.
Recommendedby NEWSROOM AI
The Money Show’s Bruce Whitfield interviews Tebogo Mogola, co-founder and Director at Sneaker Exchange Expo.
It just became easier than ever to buy local when shopping online. Bruce Whitfield interviews Proudly SA’s Eustace Mashimbye.
The Money Show’s Bruce Whitfield interviews South African Mint Managing Director Tumi Tsehlo.
The Money Show’s Bruce Whitfield interviews Zodwa Velleman, CEO at the Vapour Product Association of South Africa.
The Money Show’s Bruce Whitfield interviews Andrew Woodburn, Managing Director at Amrop Woodburn Mann.
The Money Show’s Bruce Whitfield interviews Cheeky Media Joint MD Yusuf Stevens.
The submissions are currently with the Council for Medical Schemes for consideration.
Prof Jonathan Jansen sings Volmink's praises as Dan Plato is elected to lead the City of Cape Town taking over from De Lille.
International law enforcement expert and former Drug Unit Commander Lobo das Neves says ruling opens a different can of worms.
If you’re a baby boomer on the brink of retirement, here are a few things to consider ahead of time.
These are the emergency numbers you should have on your cellphone and this is what you must understand about how they work.