University of Maryland's Professor Kevin Dunbar says what makes failure interesting and offers an opportunity, is the process of finding other ways of achieving your goals.
This follows an announcement that the Museum of Failure has been opened in Switzerland.
Speaking to CapeTalk's Kieno Kammies, the curator of the museum, Samuel West said that the museum provides a learning experience about the science behind failure.
According to Dunbar, research they've carried out has shown that when something fails it presents an opportunity to try other ways of achieving results, and in that way uncovers unexpected findings.
Over 50% of the experiments don't workout the way we planned.— Prof Kevin Dunbar, Professor in the Department of Human Development at University of Maryland
To hear more of this interview, listen below: