This week he unpacked “The San Francisco Fallacy: The Ten Fallacies That Make Founders Fail” by Jonathan Siegel.
Description on Amazon:
“The San Francisco Fallacy” is not about San Francisco.
Rather, it’s about the herd instincts that drive tech companies to set up shop there, and the mistakes these herd instincts lead to.
Most importantly, it’s about how to avoid making these same mistakes yourself.
In “The San Francisco Fallacy”, serial entrepreneur and venture capitalist Jonathan Siegel looks at the 10 biggest fallacies that run through start-up culture.
Over his many years launching companies, he’s fallen victim to what he now recognises as a series of common errors and misconceptions that bedevil start-ups to this day.
But he also learned how to sidestep and surmount many of these challenges.
After multiple eight-figure exits and other start-up successes, Jonathan began to see the deeper fallacies in which his failures took root.
His biggest career successes, on the other hand, seemed to come when he and his teams went against the tide and did everything “wrong”.
This book is an examination of the popular belief system about start-ups.
At its heart is a series of challenges to years of accumulated start-up orthodoxy.
What emerges is not just a critique but an inspiring call — to anyone trying to build a successful business — for a broader kind of critical thinking.
For more detail; listen to the interview in the audio below.
Enter your email address in the form below to receive a newsletter containing the most-read articles of the week from Bruce Whitfield’s The Money Show every Friday morning in your inbox.
Recommendedby NEWSROOM AI
Review of “Friend of a Friend: Understanding the Hidden Networks That Can Transform Your Life and Your Career” by David Burkus.
Exposed! Blonde mistress, racing horses, unparalleled extravagance… The Money Show’s Bruce Whitfield interviews James Brent Styan.
Timing is not an art – it’s a science – says Daniel Pink, bestselling author of “When: The Scientific Secrets of Perfect Timing”.
Valerie Pole took R1000 and turned it into a thriving micro-business. She then wrote a book to help others do the same.
The Money Show’s Bruce Whitfield interviews Daniel Baines, author of “How to get a SARS Refund”.
Truth is stranger, more spectacular and drama-filled than fiction. Bruce Whitfield interviews Musk biographer Ashlee Vance.
The consequences of consuming dagga at home and showing up at the office high. Bruce Whitfield interviews a labour lawyer.
The Money Show’s Bruce Whitfield interviews Adv. Eric Mkhawane, CEO at the Office of the Tax Ombud.
Eyewitness News reporter Shamiela Fisher gives a summary of the court proceedings for Sean Davison.
Prof Jonathan Jansen sings Volmink's praises as Dan Plato is elected to lead the City of Cape Town taking over from De Lille.
If you’re a baby boomer on the brink of retirement, here are a few things to consider ahead of time.