MiWay won’t yet charge the person responsible for sending out a racist email in the company’s name.
The company knows the identity of the wrongdoer, after an independent forensic team conducted an investigation.
The offender is a customer disgruntled by the rejection of a claim that didn’t comply with the conditions of her/his policy.
The Money Show’s Bruce Whitfield interviewed MiWay CEO Rene Otto.
Otto discussed the following five things he learned from the fake email debacle:
Social media thrives on sensation and emotion
Social media is basically irrational and a fertile ground for confirmation bias
Social media is very dangerous, especially in the current political climate
Transparency, speed and availability are strong defences to fight the fires
- Make sure you build a strong brand and have loyal staff - it helps to weather the storm
For more detail; listen to the interview in the audio below.
Enter your email address in the form below to receive a newsletter containing the most-read articles of the week from Bruce Whitfield’s The Money Show every Friday morning in your inbox.
Recommendedby THE NEWSROOM
Bruce Whitfield asks Business Day Editor-in-Chief Peter Bruce to speculate on President Cyril Ramaphosa’s Cabinet.
The JoJo brand has entrenched itself in the psyche of South Africans. Bruce Whitfield interviews its MD, Grant Neser.
India’s 2nd largest bank was the last bank to still do business with the Guptas. Bruce Whitfield interviews the bank’s legal rep.
Valentine's Day is hundreds of years old, but some of the tokens of our love are quite new.
The Money Show’s Bruce Whitfield interviews Corruption Watch Executive Director David Lewis.
The Money Show’s Bruce Whitfield interviews Perpetua cofounder Delphine Govender.
Social media reacts with love and hope to President Ramaphosa's maiden State Of the Nation Address.
Afternoon Drive’s Stephen Grootes interviews Senior Research Associate at the Institute for Security Studies Judith February.
Speaker of Parliament Baleka Mbete shares her views on the future of Parliament and the readiness for Sona 2018
The Hawks are in possession of video footage showing Gupta, wanted in connection with Vrede dairy farm scandal, leaving SA.
Cyril Ramaphosa's ex-wife says abuse allegations spread by EFF leader Julius Malema are an attempt to tarnish his reputation.