Ad Feature, But does it work?

'Insecure? Underendowed? We’ve got the car for you!'

Every week The Money Show’s Bruce Whitfield interviews branding and advertising expert Andy Rice about the best and worst ads of the week.

This week Rice critiqued advertisements from Coronation, Ford [Mustang] and British American Tobacco (BAT).

He gave the Coronation ad a “hero” rating while the Ford and BAT ads earned a “zero”.

For more detail; listen to the interview in the audio below (and/or scroll down for quotes from it).

Insecure? Underendowed? We’ve got the car for you!

Andy Rice

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This article first appeared on 702 : 'Insecure? Underendowed? We’ve got the car for you!'


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