JSE-listed 'Cloud Atlas' helps investors navigate African markets

Entrepreneur Maurice Madiba is the founder and CEO of Cloud Atlas Investing.

The 30-year-old named his business Cloud Atlas after the critically acclaimed film.

Cloud Atlas Investing is an investment firm which was listed on the Johannesburg Stock Exchange (JSE) in April.

Read: This tech institute forges top coding talent in SA - for free

Madiba advises that Cloud Atlas issues Exchange Traded Funds (ETFs) and aims to provide exposure to blue chip companies that trade on the African continent.

ETFs are shares that tracks an index, a commodity, bonds, or a basket of assets like an index fund, he explains.

Cloud Atlas is worth one million US dollars and has had fund growth of 15% in six months.

The company directly employs five people and has indirect employment partnerships in South African and across the Continent.

Madiba says his fellowship at the Allan Gray Orbis Foundation and studies at Thabo Mbeki African Leadership Institute awakened his entrepreneurial drive.

Also read: How businessman Max Lichaba struck gold with his jewellery company

He says Cloud Atlas is his way of fulfilling a greater purpose for his life and for the Continent.

If we do something in our present time, it could have ripple effects into the future. We could change Africa for the better.

Maurice Madiba, CEO of Cloud Atlas Investing

Ultimately, the vision of Cloud Atlas is to allow Africans to participate in Africa's growth.

Maurice Madiba, CEO of Cloud Atlas Investing

He started in his mother’s garage in 2012 after a successful period working at Deutsche Bank.

Madiba spoke about the benefits of passive investments and the importance of investing in African financial markets.

Visit the Cloud Atlas Investing website to learn more.

Take a listen to his entrepreneurial journey:


CapeTalk welcomes all comments that are constructive, contribute to discussions in a meaningful manner and take stories forward.

However, we will NOT condone the following:

  • Racism (including offensive comments based on ethnicity and nationality)
  • Sexism
  • Homophobia
  • Religious intolerance
  • Cyber bullying
  • Hate speech
  • Derogatory language
  • Comments inciting violence.

We ask that your comments remain relevant to the articles they appear on and do not include general banter or conversation as this dilutes the effectiveness of the comments section.

We strive to make the CapeTalk community a safe and welcoming space for all.

CapeTalk reserves the right to: 1) remove any comments that do not follow the above guidelines; and, 2) ban users who repeatedly infringe the rules.

Should you find any comments upsetting or offensive you can also flag them and we will assess it against our guidelines.

CapeTalk is constantly reviewing its comments policy in order to create an environment conducive to constructive conversations.

Read More
Design fundi fuses fashion and tech to create unique lifestyle products

Design fundi fuses fashion and tech to create unique lifestyle products

Entrepreneur Inga Gubeka's brand, Inga Atelier, makes unique wooden and leather bags, combining technology with aesthetic appeal.

This tech institute forges top coding talent in SA - for free

This tech institute forges top coding talent in SA - for free

WeThinkCode funds top human talent with the potential to become the future coders of SA, despite their background or experience.

Seola Mashamaite's brainchild 'Mon-Cal' ensures industry equipment up to scratch

Seola Mashamaite's brainchild 'Mon-Cal' ensures industry equipment up to scratch

Meet this inspiring woman who graduated as a metrologist, worked in a calibration business, before starting her own.

Local bee farming company Native Nosi creating a buzz with raw honey

Local bee farming company Native Nosi creating a buzz with raw honey

Native Nosi owner Mokgadi Mabela says over 50% of honey sold in SA is imported and she wants to change the business landscape.

How businessman Max Lichaba struck gold with his jewellery company

How businessman Max Lichaba struck gold with his jewellery company

Entrepreneur Max Lichaba built his own empire and is the CEO of Lichaba Creations and several other businesses. This is his story.

Umuzi equips youth who want to crack it in the creative industry

Umuzi equips youth who want to crack it in the creative industry

Umuzi offers a one-year learnership that develops the next generation of creative professionals, explains founder Andrew Levy.

Cock and Shoot mobile bar service passionate about all kinds of events

Cock and Shoot mobile bar service passionate about all kinds of events

Entrepreneur Jerry Shabangu talks about the idea behind Cock and Shoot, a mobile bar service he founded with his business partner.

 Corium Skincare raising the bar with natural beauty products

Corium Skincare raising the bar with natural beauty products

Vuyi Zondi is the founder of Corium Skincare, a company which carries two ranges of natural and handmade skincare products.

How Hairtural studio nurtures natural crowns with love and tenderness

How Hairtural studio nurtures natural crowns with love and tenderness

Hairtural™ Studio is a popular combfree and heatfree salon in Jozi. Founder Botlhale Tshetlo shares her entrepreneurial journey.

Popular articles
Fund manager lays criminal charges against former Steinhoff CEO Markus Jooste

Fund manager lays criminal charges against former Steinhoff CEO Markus Jooste

The Money Show’s Bruce Whitfield interviews Benguela Global Fund Managers Chief Investment Officer Zwelakhe Mnguni.

France exploring ways to assist City of Cape Town with water crisis

France exploring ways to assist City of Cape Town with water crisis

Xanthea Limberg says no formal agreement has been reached but it looks forward to talks and learning more from France.

'ANC may split if Dlamini-Zuma is elected leader'

'ANC may split if Dlamini-Zuma is elected leader'

Political analyst Dr Somadoda Fikeni sat down with Ray White to discuss the future of the ANC.

'This puts pressure on Jacob Zuma to vacate office earlier'

'This puts pressure on Jacob Zuma to vacate office earlier'

The Money Show’s Bruce Whitfield interviews Daniel Silke, Political Economy Analyst at Political Futures Consultancy.

Predictably awesome new Nando's ad reminds South Africans ‘we can fix our sh$t’

Predictably awesome new Nando's ad reminds South Africans ‘we can fix our sh$t’

Watch the Guptas pack their bags and run in Nando's inspiring new advertisement.