Black Friday is a thing, because everyone wants to be happy (and it’s not easy)

Strong materialist values are associated with a pervasive undermining of people’s wellbeing, from low life satisfaction and happiness to depression and anxiety, to physical problems such as anxiety, and to personality disorders, narcissism, and antisocial behaviour.

Tim Kasser, psychologist and author of The High Price of Materialism

On Friday (24 November), “wants” become “needs” (or “must-haves”).

Enraged people, nay “consumers”, will trample over each other to spend money they don’t have on discounted smartphones, handbags, and shoes (because you can never have enough shoes).

They’ll shout at poorly paid, overworked staff members.

Courtesy – already is short supply – will vanish.

People don’t matter – things do.

All you need is love

Game has a range of must-have tech… Zando has a range of must-have fashion items… Takealot has crazy discounts on a range of must-haves...

All these "must-haves" have this in common: you don’t need them.

Experiences are worth more than you imagine (and “stuff” is worth far less)

Over the past 10 years, study after study on the topic showed how life experiences gives us lasting pleasure.

Material things, however, don’t.

Experiences meet deep-seated psychological needs. They’re often shared, giving us a sense of connection, and also form a bigger part of our sense of identity.

If you’ve climbed Kilimanjaro, that’s something you’ll always remember and talk about, long after all your Black Friday gadget has gone to the landfill.

In an interview with 702’s Eusebius Mckaiser, clinical psychologist Dr. Helgo Schomer highlights how materialism and the accumulating of “stuff” endanger mental health.

I decided that I'm going to use that money for life experience instead of accumulating other things... It's been the most liberating thing I've ever done.

Nqobile, CapeTalk/702 listener

A Black Friday deal that can last a lifetime

There are several Black Friday deals that do not involve the accumulation of more stuff.

For example; this “Black Flyday” deal from Travelstart has many domestic and international specials.

Do you know of any other "experiential" deals such as the one above?

Let us know! Please leave a comment below…


This article first appeared on 702 : Black Friday is a thing, because everyone wants to be happy (and it’s not easy)


Recommended

by NEWSROOM AI

CapeTalk welcomes all comments that are constructive, contribute to discussions in a meaningful manner and take stories forward.

However, we will NOT condone the following:

  • Racism (including offensive comments based on ethnicity and nationality)
  • Sexism
  • Homophobia
  • Religious intolerance
  • Cyber bullying
  • Hate speech
  • Derogatory language
  • Comments inciting violence.

We ask that your comments remain relevant to the articles they appear on and do not include general banter or conversation as this dilutes the effectiveness of the comments section.

We strive to make the CapeTalk community a safe and welcoming space for all.

CapeTalk reserves the right to: 1) remove any comments that do not follow the above guidelines; and, 2) ban users who repeatedly infringe the rules.

Should you find any comments upsetting or offensive you can also flag them and we will assess it against our guidelines.

CapeTalk is constantly reviewing its comments policy in order to create an environment conducive to constructive conversations.

Read More
Don’t earn much? How to best invest tiny amounts...

Don’t earn much? How to best invest tiny amounts...

Earn peanuts, but want to start investing? You can now buy even tiny fractions of a share at a time. And it's very simple!

SPARK Schools provides Singapore-quality education for R19 400 per year

SPARK Schools provides Singapore-quality education for R19 400 per year

Our education system is poor, leading to a proliferation of private schools, most which are unaffordable even for the middleclass.

'How we do business here is very different to how they do business there'

'How we do business here is very different to how they do business there'

Aurik Business Accelerator’s Pavlo Phitidis reports back from the "mind blowing" three-day GrowCo conference in New Orleans.

Eskom report shows its workers are close to SA’s best paid - Mike Schüssler

Eskom report shows its workers are close to SA’s best paid - Mike Schüssler

Excluding executives and senior managers, the average Eskom worker earns more than R600 000 per year, says Schüssler.

English supermodel Naomi Campbell supports Siya Kolisi-led Springboks

English supermodel Naomi Campbell supports Siya Kolisi-led Springboks

Naomi Campbell is English, but it seems her allegiance lies with the Siya Kolisi-led Springboks. Kick-off is Saturday at 5:05pm.

13 random thoughts on living a happier, less materialistic life

13 random thoughts on living a happier, less materialistic life

702/Capetalk's Kabous le Roux shares 13 thoughts he has on being less materialistic and living the good life right here right now.

Popular articles
Here's how to check your load shedding schedule in Cape Town

Here's how to check your load shedding schedule in Cape Town

Stage 1 load s​hedding has been declared nationally. The City of Cape Town has urged residents to take note of the schedules.

Man who dumped body of family dog in street demoted at top JHB law firm

Man who dumped body of family dog in street demoted at top JHB law firm

Media law guru Emma Sadleir warns employees online that there are many potential events that could bring a company into disrepute.

SPARK Schools provides Singapore-quality education for R19 400 per year

SPARK Schools provides Singapore-quality education for R19 400 per year

Our education system is poor, leading to a proliferation of private schools, most which are unaffordable even for the middleclass.

Get ready for another round of load shedding as Eskom workers shut down power

Get ready for another round of load shedding as Eskom workers shut down power

Eskom spokesperson Khulu Phasiwe says the power utility has instructed municipalities to implement stage one load shedding.

[WATCH] SPCA lays animal cruelty charges following violent attack on seal pup

[WATCH] SPCA lays animal cruelty charges following violent attack on seal pup

Video footage emerged on Facebook showing two fishermen brutally kicking and stabbing the animal.

[LISTEN] Wife of Siya Kolisi 'so proud' as husband Siya leads SA to victory

[LISTEN] Wife of Siya Kolisi 'so proud' as husband Siya leads SA to victory

The Springboks won a Test game against England on Saturday under the captaincy of Siya Kolisi.

UPDATE: Joburg man who dumped dead dog claims there were no vets nearby - SPCA

UPDATE: Joburg man who dumped dead dog claims there were no vets nearby - SPCA

The man has told the Sandton SPCA that he could not locate a nearby veterinary clinic in order to dispose of the dog's carcass.

Eusebius: 'Needing to know what happened before the Supersport video is BS'

Eusebius: 'Needing to know what happened before the Supersport video is BS'

Callers on The Eusebius McKaiser Show stand behind Ashwin Willemse who walked off the Supersport Rugby set on Saturday.