The millennial generation is reinventing the rules of written English online.
Dr Ruth Page, senior lecturer in Applied Linguistics at Birmingham University, says millennials have created new English rules and meanings using the internet and social media.
For example, Dr Page explains that capital letters, and repeating punctuation or consonants at the end of words can be used to denote tonal emphasis.
She says that the new rules of engagement are not universally understood and only work in certain context. What works on Tumblr or Twitter may not work in an e-mail.
It challenges us to try understand what these new rules are that are being created, and what they mean for the people that are using them.— Dr Ruth Page, senior lecturer in Applied Linguistics at Birmingham University
Take a listen to her explain the nuances of the English language: