The Ad Feature with Jonathan Cherry

The Ad Feature with Jon Cherry

We’re often told that we are a brand – and with social media – every one of us can develop a powerful dedicated media channel that is all about ‘Brand Me’.

After the rugby on Saturday, Jonathan Cherry spent some time going through the Twitter profiles of some of the Springboks and other rugby players from Australia and the All Blacks, and made some interesting discoveries which he shared with Kieno Kammies.

For his pick-of-the-week,Jonathan says a new Volvo ad that was shot in Durban for the international market, is one of the best automobile ads he's seen - check it out:


Recommended

by NEWSROOM AI
Read More
Brands not using social media in 2016 are lagging behind

Brands not using social media in 2016 are lagging behind

Jonathan Cherry looks at the use of social media as a tool between customers and brands.

David Bowie made a masterpiece of everything he touched...even these commercials

David Bowie made a masterpiece of everything he touched...even these commercials

Aside from his creative genius in the music and film arena, the late David Bowie also appeared in a number of television commercials.

How brands that make their product features entertaining always hit the mark

How brands that make their product features entertaining always hit the mark

Advertising expert Jonathan Cherry, says that brands must make their product features entertaining, in order to win over loyalty.

Gone are the days of CSI budgets. Big brands must better invest in social causes

Gone are the days of CSI budgets. Big brands must better invest in social causes

Advertising expert Jonathan Cherry explores why major brands must make sure they are invested in social interests.

How Starbucks 'stole' Christmas with their red coffee cup controversy

How Starbucks 'stole' Christmas with their red coffee cup controversy

Advertising expert Johnathan Cherry looks at the new seasonal coffee cup that has many religious Starbucks lovers seeing red.

The Ad Feature with Jon Cherry

The Ad Feature with Jon Cherry

Native advertising and the new Puma ad

Popular articles
Menthols far deadlier than regular cigarettes, finds FDA. BAT shares tumble 11%

Menthols far deadlier than regular cigarettes, finds FDA. BAT shares tumble 11%

A proposed FDA ban wiped R176bn from British American Tobacco's market cap. Bruce Whitfield talks to Dr Richard van Zyl-Smit.

Rustenburg SGB: Allegations against school didn't support a finding of racism

Rustenburg SGB: Allegations against school didn't support a finding of racism

The School Governing Body at Rustenburg Girls' Junior School (RGJS) has broken its silence on allegations of racism at the school.

Daughter of Timol murder accused Joao Rodrigues reveals sexual abuse

Daughter of Timol murder accused Joao Rodrigues reveals sexual abuse

Tilana Stander talks about the abuse she suffered at the hands of her father.

WATCH:  Crash, bang, wallop! How would YOU explain this to YOUR boss?

WATCH: Crash, bang, wallop! How would YOU explain this to YOUR boss?

The woman comes out of the crash without a scratch but is visibly distressed by the incident that she may have to explain later.

24-hour traffic service to soon be introduced in Cape Town

24-hour traffic service to soon be introduced in Cape Town

Councillor JP Smith says the City has started to get the ball rolling to expand the traffic service to cover night time.