Absa launches new look, tones down the colour red
Absa Bank launched its new look on Wednesday also changing the entire Absa group from being Barclays Africa Limited and will be trading as Absa Bank Limited.
Group marketing head of Absa, David Wingfield says it will take them about two years to complete the whole transition, in 2020.
It's a long journey and a very complicated one and it has to be done with a lot of care obviously looking after our customer's interests.David Wingfield, Group marketing head of Absa
The point of this journey is that as part of our separation, Barclays did pay an amount of money for us to be able to do this journey and that's how we are funding it.David Wingfield, Group marketing head of Absa
Wingfield also explained the logo changes and the choice of colours in it.
What we decided to do was we just toned down the colour red. Some of the feedback we got was that our colours were a bit too passionate so we just brought it back.David Wingfield, Group marketing head of Absa
We actually now call our anchor red, passion red. It is an Absa colour... but we also added different spectrum of red.David Wingfield, Group marketing head of Absa
To hear the rest of the conversation with Absa's David Wingfield, listen below:
5 retirement saving tips for those who left it late
It’s better to start late than never! The Money Show’s Bruce Whitfield interviews Jeanette Marais.Read More
Believe it, or not – the cost of living in SA is amongst the lowest in the world
If only we earned more – we’d be rich! Kieno Kammies interviews Certified Financial Planner Paul Roelofse.Read More
This company turns recycled stones into tree-free, waterproof paper
Tree-free paper? Australian entrepreneurs Kevin Garcia and Jon Tse explain how their company produces paper without using timber.Read More
'I’m very conscious about how I spend. I don’t buy fancy cars. I buy bargains'
Bruce Whitfield interviews Sipho Hotstix Mabuse about his attitude toward money (hopes and fears, successes and failures, etc.).Read More
Enjoy life and save for the future by splitting income using the '50/15/5 rule'
You only live once — personal finance guru Warren Ingram on divvying up your income if you're not the budgeting type.Read More
First commercial dagga licence granted to Stellenbosch farm
An owner of Polkadraai Strawberry Farm says it will produce medical marijuana under their trading company, Felbridge.Read More
Cape Town 'leading' growth in Muslim tourism market
CrescentRating CEO Fazal Bahardeen discusses the needs of Muslim tourists visiting South Africa.Read More
New Cape Winelands app offers a comprehensive to-do-list for visitors
There are a thousand things to do in the Cape Winelands District in addition to enjoying great wine, an official explains.Read More
All eyes on UAE and India after US moves to sanction Guptas
News24 editor Adriaan Basson says he's interested to see if other foreign jurisdictions will co-operate with SA and US authorities.Read More
Shoprite and Pick n Pay to roll out spaza shops of their own in the townships
"You’re getting the same price that you would get if you went to town," says Investment Analyst Lulama Qongqo.Read More