Business Books, Evergreen Content

50 easy-to-follow tips on becoming the leading name in your industry

Ray White (in for Bruce Whitfield on The Money Show) interviews Douglas Kruger, author of “What Makes Them Great? 50 Ways to Become the Industry Leader” for the weekly business book review.

The description on Amazon:

Could you be the Branson of business, the Clarkson of cars or the Schwarzenegger of bodybuilding?

Could you stand out as the great and lasting leader of your industry?

In this book, Douglas Kruger takes us on a tour of different worlds and industries, unpacking the answer to a single question: What makes some people leaders in their field?

Is it their disproportionate level of knowledge?

Their charisma?

Their marketing abilities?

Is it the way they portray their own identities as ideals to be emulated by tribes of believers, or is it the way they have moved a body of knowledge forward?

Most importantly, is it possible for us to emulate their success?

The answer is a resounding ‘Yes!’

In “What Makes Them Great?” Kruger’s 50 practical, easy-to-follow suggestions spell out precisely what it would take for you to become so formidable within your industry that your competitors struggle to keep up.

Because, when you are the industry leader, the undisputed expert, the entire dynamic changes: the media and the deals come to you; your level of earning is exponentially higher; you enjoy privileged access and extraordinary leeway; you arrive to find the door already open.

Find out what it would take for you to become the Branson of business, the Clarkson of cars, the Oprah of talk-show television, and reap the financial and personal rewards.

Find out how you can become the leading name in your industry.

For more detail listen to the interview in the audio below (and/or scroll down for quotes from it).

It is worth a lot more money [when you’re an industry leader]… you get to be a teacher… on a grand scale!

Douglas Kruger

You go from being a cog in a system… to being a driving voice…

Douglas Kruger

When you’re the leader in a field… the deals come to you!

Douglas Kruger

Enjoy The Money Show, but miss it sometimes?

Get the best bits emailed to you daily, right after it ends:

Subscribe to our Business Wrap Newsletter


This article first appeared on 702 : 50 easy-to-follow tips on becoming the leading name in your industry


Recommended

by NEWSROOM AI
Read More
South Africa is flirting with recession. Again. How to 'create your own economy'

South Africa is flirting with recession. Again. How to 'create your own economy'

The timing could not be better to create your own economy, says small business guru Pavlo Phitidis.

2 out of 5 MPC members wanted to cut rates. Lesetja Kganyago said, 'No!'

2 out of 5 MPC members wanted to cut rates. Lesetja Kganyago said, 'No!'

Inflation is low; the economy is weak. But Lesetja Kganyago is taking no chances, says FNB's Mamello Matikinca-Ngwenya.

Enjoy life and save for the future by splitting income using the '50/15/5 rule'

Enjoy life and save for the future by splitting income using the '50/15/5 rule'

You only live once — personal finance guru Warren Ingram on divvying up your income if you're not the budgeting type.

You can now apply to generate electricity and feed it into the grid

You can now apply to generate electricity and feed it into the grid

The change comes after Energy Minister Jeff Radebe told the National Energy Regulator of SA to license applications to do so.

How to calculate how much money you need to never have to work again

How to calculate how much money you need to never have to work again

How much is enough? Is there a simple calculation? Warren Ingram, a personal financial advisor at Galileo Capital, explains.

Former Morning Live co-anchor Tracy Going opens up, gets vulnerable about money

Former Morning Live co-anchor Tracy Going opens up, gets vulnerable about money

Former Morning Live co-anchor Tracy Going opens up about her attitude to money (hopes and fears, successes and failures, etc.).

Popular articles
Dead bodies, syringes and condoms - the ugly truth about pollution in CPT rivers

Dead bodies, syringes and condoms - the ugly truth about pollution in CPT rivers

Plastic Pollution Initiative carried out the assessment last month and says the situation is dire and the findings shocking.

It just became legal for anyone to deal in dagga-derived CBD

It just became legal for anyone to deal in dagga-derived CBD

Cannabidiol now falls entirely outside of drug regulations. Africa Melane interviews Andre du Plessis (Cannabis Working Group).

City of Cape Town in bid to rein in unruly taxi drivers

City of Cape Town in bid to rein in unruly taxi drivers

Mayoral Committee Member for Safety and Security JP Smith worried by negligent and dangerous driving.

'BEE has closed many avenues for skilled people'

'BEE has closed many avenues for skilled people'

Africa Melane speaks to EOSA's Johannes Wessels about why so many highly skilled South Africans are taking their talents overseas.

3 emergency numbers you should have on speed dial and how they work

3 emergency numbers you should have on speed dial and how they work

These are the emergency numbers you should have on your cellphone and this is what you must understand about how they work.