Business Books, Evergreen Content

50 easy-to-follow tips on becoming the leading name in your industry

Ray White (in for Bruce Whitfield on The Money Show) interviews Douglas Kruger, author of “What Makes Them Great? 50 Ways to Become the Industry Leader” for the weekly business book review.

The description on Amazon:

Could you be the Branson of business, the Clarkson of cars or the Schwarzenegger of bodybuilding?

Could you stand out as the great and lasting leader of your industry?

In this book, Douglas Kruger takes us on a tour of different worlds and industries, unpacking the answer to a single question: What makes some people leaders in their field?

Is it their disproportionate level of knowledge?

Their charisma?

Their marketing abilities?

Is it the way they portray their own identities as ideals to be emulated by tribes of believers, or is it the way they have moved a body of knowledge forward?

Most importantly, is it possible for us to emulate their success?

The answer is a resounding ‘Yes!’

In “What Makes Them Great?” Kruger’s 50 practical, easy-to-follow suggestions spell out precisely what it would take for you to become so formidable within your industry that your competitors struggle to keep up.

Because, when you are the industry leader, the undisputed expert, the entire dynamic changes: the media and the deals come to you; your level of earning is exponentially higher; you enjoy privileged access and extraordinary leeway; you arrive to find the door already open.

Find out what it would take for you to become the Branson of business, the Clarkson of cars, the Oprah of talk-show television, and reap the financial and personal rewards.

Find out how you can become the leading name in your industry.

For more detail listen to the interview in the audio below (and/or scroll down for quotes from it).

It is worth a lot more money [when you’re an industry leader]… you get to be a teacher… on a grand scale!

Douglas Kruger

You go from being a cog in a system… to being a driving voice…

Douglas Kruger

When you’re the leader in a field… the deals come to you!

Douglas Kruger

Enjoy The Money Show, but miss it sometimes?

Get the best bits emailed to you daily, right after it ends:

Subscribe to our Business Wrap Newsletter


This article first appeared on 702 : 50 easy-to-follow tips on becoming the leading name in your industry


Recommended

by NEWSROOM AI
Read More
[NEW IN SOUTH AFRICA] Download ‘what3words’. The app may just save your life

[NEW IN SOUTH AFRICA] Download ‘what3words’. The app may just save your life

what3words divides the whole planet into three by three-metre blocks. If you get lost or hurt; help will find you.

How to take over (or pass on) the family business

How to take over (or pass on) the family business

The Money Show’s Bruce Whitfield interviews small business guru Pavlo Phitidis, founder of Aurik Business Accelerator.

Be careful who you tie your fortunes to

Be careful who you tie your fortunes to

A business partner can make you. Or break you. The Money Show’s Bruce Whitfield interviews small business guru Pavlo Phitidis.

How to get deals done faster

How to get deals done faster

The Money Show’s Bruce Whitfield interviews Pavlo Phitidis, founder of Aurik Business Accelerator.

Blueberry production – and employment - skyrockets to all-time high

Blueberry production – and employment - skyrockets to all-time high

In 2014, 1000 people had blueberry jobs. By 2023 it could be 26 000. Bruce Whitfield interviews the industry's Sean Tager.

Old Mutual ups the ante in its bitter battle with Peter Moyo

Old Mutual ups the ante in its bitter battle with Peter Moyo

Bruce Whitfield interviews Peter de Beyer (Old Mutual Non-Executive Director) and Karl Gevers (Benguela Global Fund Managers).

Popular articles
'Unhappiness with WC administration opportune moment to revive ANC in province'

'Unhappiness with WC administration opportune moment to revive ANC in province'

The ANC's Amos Phago says party to address challenges of racism and factionalism identified in Western Cape branches.

Letting go and moving on after a relationship ends

Letting go and moving on after a relationship ends

Clinical psychologist Dimakatso Maboea discusses ways to accept a breakup and avoid the triggers that could set you back.

[LISTEN] SA's Ndlovu Youth Choir through to America's Got Talent semi-finals

[LISTEN] SA's Ndlovu Youth Choir through to America's Got Talent semi-finals

The choir has been wowing TV audiences in the US and across the world with their energetic performances.

Surfer comes up with insp-EYE-ring way to ward off sharks - take a look!

Surfer comes up with insp-EYE-ring way to ward off sharks - take a look!

Large eye stickers are being stuck to the bottom of surfboards in order to deter sharks.

'Ramaphosa wants to find ways to force pension fund managers to invest in SOEs'

'Ramaphosa wants to find ways to force pension fund managers to invest in SOEs'

Daily Maverick associate editor at Scorpio Sikonathi Mantshantsha takes a look at the week's financial news.

Lion cub worth R50k rescued from house in Cape Town

Lion cub worth R50k rescued from house in Cape Town

The feline was found by detectives at a property in Athlone on Wednesday following a tip-off.

SA’s richest woman opens up about being a refugee and becoming a billionaire

SA’s richest woman opens up about being a refugee and becoming a billionaire

Magda Wierzycka – Sygnia’s renegade CEO – on her attitude toward money (hopes and fears, successes and failures, etc.).