It’s warm. It’s gentle. It’s nice.— Bruce Whitfield, The Money Show
This week, Rice critiqued a new TV ad for Klipdrift.
He gave it a “hero” rating.
It’s a great ad that tugs at the heartstrings (scroll down to watch it).
The ad forms part of a more extensive campaign that celebrates the “Gold between Friends”.
For more detail listen to the interview in the audio below.
Get the 10 most-read articles of the week from Bruce Whitfield’s The Money Show, emailed to you every Friday morning:
Recommendedby NEWSROOM AI
Some were good, some were great, many were just plain awful. They all went viral.
Branding and advertising expert Andy Rice struggles to explain the advertisement’s narrative. It’s that bad.
Advertising expert Andy Rice slams the ever-improving Chinese SUV maker for its cheap and nasty advertising.
DStv is facing an existential threat from Netflix, and an advert trolling its installation process. Andy Rice doesn’t like it.
Bruce Whitfield asks branding and advertising expert Andy Rice about a peculiar study that has creatives reaching for the tequila.
The people at Newlands Spring Brewing Co are legends, says ad expert Andy Rice, for their epic trolling/campaign in Australia.
MultiChoice will increase the prices of certain DStv packages from 1 April.
Kieno Kammies speaks to Dr Ryan Noach Deputy Chief Executive at Discovery Health and Dr K who says his patients are suffering.
Eskom has warned that more power cuts can be expected as maintenance continues over the next twelve months.
Claims that Koos Jordaan helped his friend get R10 billion contract and then resigned shortly after an investigation was launched.
Houses with aluminium window frames are urged to tighten up security as a new home invasion trend grows in the northern suburbs.
The Panorama, Welgelegen and Plattekloof Neighbourhood Watch has identified a new house break-in trend.