Nando’s ad agency M&C Saatchi Abel built a behemoth while the economy declined
This week Whitfield interviewed Mike Abel, co-founder of M&C Saatchi Abel.
Description on Takealot:
How do you build a business when the economy is shot?
How do you transform your company meaningfully, truly empower your people and create a stronger organisation that can change the world?
How do you make the tough decisions in life, in business and in leadership, decisions that will benefit everyone in the long run?
Mike Abel, one of the founding partners of multi-award-winning advertising agency M&C Saatchi Abel, answers these questions and more.
Launched in 2010, M&C Saatchi Abel started out as an industry underdog in the aftermath of the 2008 financial crisis.
In South Africa, it was also the start of the Zuma presidency, a period of profound economic and business challenges.
A decade later, and despite the odds stacked against them, the company’s story is one of incredible success.
From Nando’s to Netflix, Takealot to TikTok, Standard Bank to The Street Store, M&C Saatchi Abel has built a reputation for bringing searing clarity and innovative solutions to the strategic challenges of a diverse range of businesses.
In Willing & Abel, Mike reveals the secret sauce behind the company’s success by sharing lessons hard-learned at the coalface of business, leadership and creativity over the last 30 years.
Ethics and empowerment, trust and value, gut instincts and tough decisions – this is what it takes to build a business that is future-fit come rain, shine, pandemics or government corruption.
An optimist to his core, Mike shows us that – no matter the problems we face as a country, as a species and as a planet – we have everything we need to make it right.
Listen to the interview in the audio below.
'Ideas are currency, but execution is wealth.' Pavlo Phitidis has advice on how to monetize and also protect your idea.Read More
Time is the most precious commodity in the world. Business owners must learn to 'manufacture' time to thrive says Pavlo Phitidis.Read More
Absa’s working capital management solutions help businesses successfully manage their cashflows and working capital.Read More
Pavlo Phitidis tells more about a strategy that he has been using for years and how to apply this in a business.Read More
Income or equity – what is the difference?Read More
Positioning your business for success - what does this phrase even mean?Read More
These business concepts get a thumbs down.Read More
The Money Show’s Bruce Whitfield interviews Nic Haralambous, founder (at the cost of R5000!) of funky sock company Nic Harry.Read More
Pavlo Phitidis (founder of Aurik Business Accelerator) advises on turning your business into an asset of value.Read More