Clad Chic is an international women's fashion luxury brand with an African heart. The label was co-founded by Sinenhlanhla Dlamini and Asanda Smith.
The pair studied together and saw the need to create not only luxurious but also comfortable designs that cater for every woman’s needs.
Dlamini admitted that “it remains very challenging to run a business but having ethics, a vision and a partner helps.”
In their mission to dress the lady in you, the two go through a process involving story boards and visions for every range, and with attention to detail, they are able to bring to life what Dlamini defines as a “journey of luxury and distinction”.
Listen to their conversation with Azania Mosaka below:
This article first appeared on 702 : Clad Chic caters for the lady in you