Sometimes all it takes is a Petrol Pump Oracle

Andy gives a hero to a powerful chalkboard message displayed outside the BP service station in Hyde Park this week while Sheldon awards hero to Pepsi's latest TVC featuring Marshawn Lynch and an unlikely voiceover. In keeping with the positive tone, Za awarded hero to Skinfood's Breast Cream with possibly the greatest payoff line ever.

To launch their Extra Safe product, condom manufacturer Durex recently launched a campaign consisting not only radio, digital, PR, point of sale and activations – they also incorporated out of home elements. And that’s not just ANY billboard, we’re talking 165 graffiti walls across South Africa! Andy finds out more.


This article first appeared on 702 : Sometimes all it takes is a Petrol Pump Oracle


Read More
5 responses to your child’s report card (that don’t include scolding)

5 responses to your child’s report card (that don’t include scolding)

Your kid’s bright – everyone knows it – mostly, because you’ve told them so.

Stylish watches made from natural materials straight out of SA

Stylish watches made from natural materials straight out of SA

Bamboo Revolution, originally born out of UCT's postgraduate program, prides itself as a world brand present in 10 countries.

To play the (success) game well, get your game plan from the experts

To play the (success) game well, get your game plan from the experts

Ever wondered what the man who started Sorbet and a mathematical genius have in common?

Meet Helen Rees: Champion of public health

Meet Helen Rees: Champion of public health

Meet a champion fighting for the health of our nation!

Beginners Guide to the Telkom 947 Mountain Bike Challenge

Beginners Guide to the Telkom 947 Mountain Bike Challenge

Feeling like you might be way in over your head with this offroad race entry? Relax, we've got your back!

The Beginners Guide to the Telkom 947 Cycle Challenge

The Beginners Guide to the Telkom 947 Cycle Challenge

An endurance sports specialist unpacks what is needed to ensure that you not only get to the start line, but also finish the race.

Popular articles
[LISTEN] 'We are dealing with an outbreak of Listeriosis' - Dr Thomas

[LISTEN] 'We are dealing with an outbreak of Listeriosis' - Dr Thomas

Head of the Centre for Enteric Diseases at the NICD Dr Thomas says that Listeriosis is problematic because it isn’t notifiable.

Publisher saves South African students billions with free textbooks

Publisher saves South African students billions with free textbooks

This year we're going to hit a million downloads of free textbooks in SA - James van der Westhuizen, country manager for Bookboon.

Steinhoff money woes and why you should care

Steinhoff money woes and why you should care

The company lost around R100 billion leaving the JSE reeling in one of the biggest private sector business scandals.

Few retirement funds unaffected by Steinhoff implosion (i.e. you just got had)

Few retirement funds unaffected by Steinhoff implosion (i.e. you just got had)

Your money, and Steinhoff… Bruce Whitfield interviews Certified Financial Planner Peter Calitz.

‘There were clear warning signs at Steinhoff. All of which fund managers missed’

‘There were clear warning signs at Steinhoff. All of which fund managers missed’

The Money Show’s Bruce Whitfield interviews Sygnia Group CEO Magda Wierzycka.

Zille: 40 000 affordable housing units in the pipeline for WC

Zille: 40 000 affordable housing units in the pipeline for WC

Western Cape Premier Helen Zille says the government plays a crucial role in the provision of affordable housing in the province.

How businessman Max Lichaba struck gold with his jewellery company

How businessman Max Lichaba struck gold with his jewellery company

Entrepreneur Max Lichaba built his own empire and is the CEO of Lichaba Creations and several other businesses. This is his story.