Bread consumption in South Africa is declining. This has also caused the price of bread to drop.
According to statistics from the Pietermaritzburg Agency for Community Social Action (Pacsa) - which has been tracking food prices for the poor for many years - brown bread prices are currently lower than in 2014.
Speaking to Gugu Mlungu on the Breakfast Show, executive director at the South African Chamber of Baking, Geoff Penny, says this has also been affected by the recent drought the country faces.
Now that we've had a good maize harvest, the price of maize has come down so people are switching back to it and that affects the consumption of bread.— Geoff Penny, Executive Director at the South African Chamber of Baking
Penny says there is a surplus of bread making capacity in the country.
The barriers to entry into the bread making industry are fairly low so participants come and go. When they can't make money they disappear.— Geoff Penny, Executive Director at the South African Chamber of Baking
Listen here to the difference between brown and white bread...