Upfront with Refilwe Moloto

Influencer Marketing is no longer the wild west


Refilwe speaks to Anne Dolinschek | Founder and Chief Strategist at Nfluential.

Amanda du Preez complained to the Advertising Regulatory Board about YouTube and
Instagram posts by make-up influencer Kandy Kane (real name Marlize Liebenberg),
who boasted: “Volvo SA gave me a new car!” Du Preez’s complaint was succinct: Kane — who has 22,300 Instagram followers and 14,000 YouTube subscribers — had not identified her posts as advertising. Volvo, whose blue XC40 SUV featured in Kane’s posts, told the watchdog its “partnership agreement” with Kane, 29, from Johannesburg, “is mainly a form of trade exchange which has no financial investment”.

Ndlovu Youth Choir headed to 'America’s Got Talent' live rounds

Ndlovu Youth Choir headed to 'America’s Got Talent' live rounds

19 July 2019 11:59 AM

Moyo vs Mutual

Moyo vs Mutual

19 July 2019 11:53 AM

Is South Africa Worth the Risk?

Is South Africa Worth the Risk?

19 July 2019 10:51 AM

Open Line: Mixed bag

Open Line: Mixed bag

19 July 2019 9:42 AM

The Binge Club: Emmy's Eleganza Extravaganza

The Binge Club: Emmy's Eleganza Extravaganza

18 July 2019 12:16 PM

#Critically acclaimed #JustMen production shines light on toxic masculinity

#Critically acclaimed #JustMen production shines light on toxic masculinity

18 July 2019 11:47 AM

Sober Curious

Sober Curious

18 July 2019 11:03 AM

Microsoft Closing Windows (7)

Microsoft Closing Windows (7)

18 July 2019 10:37 AM

Eminent SA Aids scientist inducted into the Royal Society

Eminent SA Aids scientist inducted into the Royal Society

18 July 2019 10:09 AM

Comment by Refilwe Moloto - Social contract in Cape Town

Comment by Refilwe Moloto - Social contract in Cape Town

18 July 2019 9:27 AM