Streaming issues? Report here
CapeTalk Logo CapeTalk Logo
volume_up
volume_mute


Home
arrow_forward
Lifestyle
fiber_manual_record
Business
fiber_manual_record
Opinion

'DStv promotes unethical behaviour in its new advertisement'

25 March 2020 2:28 PM
Tags:
DStv
Advertising
Kieno Kammies
Times Square
Hand sanitiser
branding
Cherryflava Media
Jonathan Cherry
Coca-Cola
gin
DStv Now
social distancing
kevin bacon
"Brands have an obligation to demonstrate leadership. It’s unethical!" says Cherryflava Media Director Jonathan Cherry.

Every week, Kieno Kammies interviews Cherryflava Media's Jonathan Cherry about advertising and marketing campaigns that caught his attention.

Some of the topics covered this week:

  • A gin company he works with producing hand sanitiser

  • Coca-Cola’s new Times Square billboard (“Staying apart is the best way to stay united”.)

  • Slovenian designer reimagines iconic logos for the Age of Social Distancing

  • Kevin Bacon makes fun of himself (six degrees of separation) in Covid-19 viral video

Cherry made “special” mention of DStv Now’s new ad campaign for its online streaming service.

Advertisers and brands have an obligation to demonstrate leadership… There are a series of new DStv Now app adverts which are quite funny. One stood out – the woman was saying she can now download her favourite shows using her work Wi-Fi… it’s unethical!... I wish the copywriter had rethought that line. This is South Africa! We don’t want to promote wayward behaviour… A line of copy that really grated me!

Jonathan Cherry, Director - Cherryflava Media

Listen to the interview in the audio below.

Subscribe to our Business Wrap Newsletter


25 March 2020 2:28 PM
Tags:
DStv
Advertising
Kieno Kammies
Times Square
Hand sanitiser
branding
Cherryflava Media
Jonathan Cherry
Coca-Cola
gin
DStv Now
social distancing
kevin bacon

Recommended

More from Lifestyle

WhatsApp-message-log-app-smartphone-social-media-texting-technology-123rf

Lockdown: Companies with good service on social media - and those without

8 April 2020 7:46 PM

Consumer journalist Wendy Knowler investigates which companies are meeting their customers’ needs on social media.

Share this:
Read More arrow_forward

happy watching movie series tv friends young women 123rf 123rflifestyle

Savanna Virtual Comedy Bar launches on Thursday, featuring comedic heavyweights

8 April 2020 4:55 PM

Bruce Whitfield and comedian John Vlismas share a few Covid-19 jokes and discuss the launch of the virtual comedy club.

Share this:
Read More arrow_forward

200406-lockdowngif

'Every country successfully dealing with Covid-19 have extended their lockdowns'

7 April 2020 6:35 PM

The Money Show’s Bruce Whitfield interviews futurist Graeme Codrington and public health specialist Prof Susan Goldstein.

Share this:
Read More arrow_forward

Cape Town CBD during lockdown Step Above

[WATCH] Excellent drone footage shows empty streets, empty beaches in Cape Town

7 April 2020 5:09 PM

Watch this fascinating video - Cape Town hasn’t been this quiet in more than 350 years.

Share this:
Read More arrow_forward

Lonely man drinking alcohol festive season holiday depression 123lifestyle 123rf

'In South Africa we have almost adopted alcohol as a family member'

7 April 2020 10:33 AM

As people run out of alcohol during lockdown, it may highlight issue of alcohol use dependence, explains recovery director.

Share this:
Read More arrow_forward

video-conferencing-skype-zoom-online-chat-internet-white-woman-123rf-lifestyle

In the new world of virtual meetings and interviews, what are the ground rules?

6 April 2020 7:49 PM

World Wide Worx MD Arthur Goldstuck gives tips on what to do during an interview on Skype or something similar.

Share this:
Read More arrow_forward

video-conferencing-skype-zoom-online-chat-internet-white-woman-123rf-lifestyle

Internet speeds should normalise: Repairs to 2nd undersea cable completed

4 April 2020 11:49 AM

Post-recovery checks have been done and Wacs is back in operation.

Share this:
Read More arrow_forward

bill-withersjpg

RIP Bill Withers legend

3 April 2020 6:08 PM

The influential American soul singer has died aged 81.

Share this:
Read More arrow_forward

Drone flying over city aerial photography 123rflifestyle 123rf 123rfbusiness

China uses drones to disinfect public spaces – should we do the same?

3 April 2020 1:03 PM

Should South Africa relax rules against aerial spraying of chemicals in the same way the Chinese have?

Share this:
Read More arrow_forward

Hyena mom Ribbon and baby WIldEarth video screengrab

Take your fam on a virtual game drive in Kruger during #21DayLockdown

3 April 2020 11:25 AM

Get the whole family together check out this amazing game drive on WildEarth.

Share this:
Read More arrow_forward

More from Business

WhatsApp-message-log-app-smartphone-social-media-texting-technology-123rf

Lockdown: Companies with good service on social media - and those without

8 April 2020 7:46 PM

Consumer journalist Wendy Knowler investigates which companies are meeting their customers’ needs on social media.

Share this:
Read More arrow_forward

Theatre_Curtain_Mask

How to support outdoor entertainment indoors

8 April 2020 7:15 PM

Theatres across the world have gone dark, but you can still support and watch the arts while at home

Share this:
Read More arrow_forward

200403netcaregif

How did a single Netcare hospital become the epicentre of Covid-19 in KZN?

8 April 2020 6:53 PM

Bruce Whitfield interviews Richard Friedland, CEO at Netcare – owner of the hospital at the epicentre of KZN’s Covid-19 outbreak.

Share this:
Read More arrow_forward

141016tasticrice.jpg

Expect no price hikes or shortages (except rice, pasta) from us - Tiger Brands

8 April 2020 6:35 PM

Tiger Brands CEO Noel Doyle assures South Africans that there are sufficient supplies of most of the company's products.

Share this:
Read More arrow_forward

woman-medical-care-doctore-insurance-form-pexels-photojpeg

Who's offering relief? A look at medical aid, insurance and retirement annuities

8 April 2020 4:59 PM

Certified financial planner Kobus Kühn has compared what various companies, long-term insurers, and medical schemes are offering.

Share this:
Read More arrow_forward

happy watching movie series tv friends young women 123rf 123rflifestyle

Savanna Virtual Comedy Bar launches on Thursday, featuring comedic heavyweights

8 April 2020 4:55 PM

Bruce Whitfield and comedian John Vlismas share a few Covid-19 jokes and discuss the launch of the virtual comedy club.

Share this:
Read More arrow_forward

Waterfront-Cape-Town-wheel-tourism-123rf

How SA tourism is set to reimagine itself post-Covid-19 lockdown

8 April 2020 11:34 AM

SA Tourism is hosting webinars open to everyone interested in reshaping and reinventing tourism post lockdown.

Share this:
Read More arrow_forward

South-African-Reserve-Bank-Bursaries.jpg

Reserve Bank explains lockdown debt relief strategy

8 April 2020 8:19 AM

The Reserve Bank has released recent directives to bring debt relief to the banking sector explains Reserve Bank's Unathi Kamlana.

Share this:
Read More arrow_forward

eoh-bjpg

EOH slashes salaries of execs and high-earning workers to cope with Covid-19

7 April 2020 7:29 PM

The Money Show’s Bruce Whitifield interviews EOH CEO Stephen Van Coller.

Share this:
Read More arrow_forward

background-conceptual-contemporary-help

Get up to 100% off your April rent, perhaps May too - Property Industry Group

7 April 2020 7:05 PM

“There can be up to 100% off the rental in April and potentially even in May,” says Estienne de Klerk (Property Industry Group).

Share this:
Read More arrow_forward

More from Opinion

WhatsApp-message-log-app-smartphone-social-media-texting-technology-123rf

Lockdown: Companies with good service on social media - and those without

8 April 2020 7:46 PM

Consumer journalist Wendy Knowler investigates which companies are meeting their customers’ needs on social media.

Share this:
Read More arrow_forward

141016tasticrice.jpg

Expect no price hikes or shortages (except rice, pasta) from us - Tiger Brands

8 April 2020 6:35 PM

Tiger Brands CEO Noel Doyle assures South Africans that there are sufficient supplies of most of the company's products.

Share this:
Read More arrow_forward

200406-lockdowngif

'Every country successfully dealing with Covid-19 have extended their lockdowns'

7 April 2020 6:35 PM

The Money Show’s Bruce Whitfield interviews futurist Graeme Codrington and public health specialist Prof Susan Goldstein.

Share this:
Read More arrow_forward

200226tito7gif

Don't fall into an IMF debt trap Tito Mboweni! - political commentator

5 April 2020 10:49 AM

Oscar van Heerden on the reasons he believes South Africa should not turn to the IMF for a general loan amid Covid-19 crisis.

Share this:
Read More arrow_forward

MTN-cellphone-network-service-provider-data-airtime-calls-123rf

Govt can as of Thursday use phone data to trace users to slow spread of Covid-19

3 April 2020 2:12 PM

"The data will be de-identified after Covid-19," says Ahmore Burger-Smidt (Werksmans Attorneys). "Until then, is it secure?"

Share this:
Read More arrow_forward

Drone flying over city aerial photography 123rflifestyle 123rf 123rfbusiness

China uses drones to disinfect public spaces – should we do the same?

3 April 2020 1:03 PM

Should South Africa relax rules against aerial spraying of chemicals in the same way the Chinese have?

Share this:
Read More arrow_forward

zweliramajpg

South Africa acted faster, more efficiently than many other countries - BBC

3 April 2020 12:13 PM

The BBC on Friday heaped praise on South Africa’s “ruthlessly efficient” Covid-19 response and President Ramaphosa's leadership.

Share this:
Read More arrow_forward

homeless-teen-boy-streets-beggar-poverty-123rf

South Africa’s economy to shrink by 23.5% in 2Q/2020 – Absa forecast

3 April 2020 9:17 AM

Africa’s most developed economy is heading for a very cold economic winter, says Absa Senior Economist Peter Worthington.

Share this:
Read More arrow_forward

Piggy bank mask covid-19 coronavirus 123rfbusiness 123rflifestyle 123rf

'If you still have a job, get rid of your debt as fast as you can'

2 April 2020 8:04 PM

Personal finance expert Warren Ingram has advice on how to survive – or even thrive – amidst the Covid-19 outbreak.

Share this:
Read More arrow_forward

Sorry we closed small business 123rfbusiness 123rf

Covid-19: Struggling to pay - or collect - the rent?

2 April 2020 7:37 PM

The Money Show's Bruce Whitfield interviews property lawyer Julian Scher about rental payment problems caused by Covid-19.

Share this:
Read More arrow_forward