Streaming issues? Report here
Refilwe Moloto 2019 1500 BW Refilwe Moloto 2019 1500 BW
Breakfast with Refilwe Moloto
06:00 - 09:00
volume_up
volume_mute

Up Next: Today with Kieno Kammies
See full line-up
Breakfast with Refilwe Moloto
06:00 - 09:00
Home
arrow_forward
Business
fiber_manual_record
Opinion
fiber_manual_record
Lifestyle

[WATCH] John Kani rallies a suffering nation to ‘buy local’ in emotional new ad

14 July 2020 7:59 PM
Tags:
The Money Show
Proudly South African
Bruce Whitfield
Advertising
John Kani
Andy Rice
Heroes and Zeroes
branding
Arabile Gumede
Coronavirus
COVID-19
Coronavirus in South Africa
covid-19 in south africa

It’s game time, Mzansi, says legend-of-legends John Kani. Arabile Gumede interviews advertising expert Andy Rice.

Legendary actor John Kani rallies a struggling nation in Proudly South African’s new campaign.

It’s powerful stuff.

Screengrab from "Game Time", Proudly South African's new campaign featuring legendary actor John Kani (https://youtu.be/sdyj05fjtuQ).

Related article: My worst fear is being 80 years old and poor – famed actor Dr John Kani


“Closed” and “To Let” signs everywhere point to the economic devastation left behind by Covid-19 and the resultant lockdown.

In once scene, a tear rolls down a woman’s cheek after spotting herself in an old headline reading “SA Premier Business Awards” – her dream shattered, and life’s work gone.

Kani - in his calm, authoritative voice - implores us, his compatriots, to buy local, to save jobs and the nation.

The rallying call saddens but, ultimately, inspires.

Arabile Gumede (in for Bruce Whitfield on The Money Show) asked branding and advertising expert Andy Rice for comment.

My problem is… I’m not sure it leaves anybody with any idea of what to do next… What is a locally produced product? … Research shows that people in South Africa don’t know which brands are imported and which ones are locally produced.

Andy Rice, branding and advertising expert

Listen to the interview in the audio below.

Watch the moving Proudly South African advert below.


14 July 2020 7:59 PM
Tags:
The Money Show
Proudly South African
Bruce Whitfield
Advertising
John Kani
Andy Rice
Heroes and Zeroes
branding
Arabile Gumede
Coronavirus
COVID-19
Coronavirus in South Africa
covid-19 in south africa

More from Covid-19 coronavirus explained

Gilbert rugby ball

It’s official! Rugby is coming back to South Africa - possibly to Nelspruit only

7 August 2020 3:09 PM

It’s possible that all the games will take place in Nelspruit, says IOL sports editor John Goliath.

Share this:
Read More arrow_forward

mask-child-boy-learner-pupil-class-classroom-Covid-19-teaching-school-123rf

Send kids back to school, it’s safer for them there - SA Paediatric Association

7 August 2020 12:57 PM

"Covid-19 is going to be with us for years. On balance, it’s better for kids to be in school," says Prof Mignon McCulloch.

Share this:
Read More arrow_forward

Covid-19 testing statistics modelling 123rf

How likely is a second wave of Covid-19 in South Africa?

6 August 2020 3:42 PM

Health Minister Zweli Mkhize has warned of a second wave of Covid-19 if South Africans don't change their behaviour.

Share this:
Read More arrow_forward

20200425ndzonlevel4jpg

Despairing wine farmers to battle Nkosazana Dlamini Zuma in court on 18 August

6 August 2020 2:30 PM

"It’s not rational to allow packed taxis, but not a glass of wine in a controlled environment," says Francois Rossouw.

Share this:
Read More arrow_forward

sq7dcz3dirurxz2nawcqjpg

Dealing with Covid-19 stigma in the workplace

6 August 2020 12:08 PM

The rise in infections coupled with misinformation about how the disease spreads, means some people are being harassed at work.

Share this:
Read More arrow_forward

table-mountain-lit-red-lightsared-campaign-twitterjpg

[PICS & VIDS] Mother City spotlights plight of live events industry #lightSARed

6 August 2020 11:12 AM

The industry has been hard hit by the Covid-19 pandemic lockdown and it does not look like the end is in sight anytime soon.

Share this:
Read More arrow_forward

Covid-19-PPE-personal-protective-equipment-gloves-mask-glasses-healthcare-123rf

PPE corruption: Mboweni must issue Treasury instruction for open tenders, say DA

6 August 2020 9:00 AM

DA Finance Shadow Minister Geordin Hill-Lewis says both the DA and Cosatu warned govt as early as May that graft was inevitable.

Share this:
Read More arrow_forward

Red wine white woman female funny reaction 123rf 123rflifestyle

Alcohol industry 'optimistic' that sales prohibition will soon be lifted

5 August 2020 1:15 PM

"If allowed to trade, we can’t be on the edge of our seats every time that the President is about to speak," pleads Kurt Moore.

Share this:
Read More arrow_forward

absajpg

Absa wins international award for its response to Covid-19

5 August 2020 11:38 AM

The bank is one of only six in the world to be recognised in this way for outstanding performance during the global health crisis.

Share this:
Read More arrow_forward

Beer draught lager craft 123rf 123rflifestyle 123rfbusiness

Easy steps to making craft beer quickly, safely and legally at home

5 August 2020 8:58 AM

Breweries in SA can't sell beer but they can sell wort, a key part of the normal beer-making process. Here's how it works.

Share this:
Read More arrow_forward

More from Information about Covid-19 coronavirus

absajpg

Absa wins international award for its response to Covid-19

5 August 2020 11:38 AM

The bank is one of only six in the world to be recognised in this way for outstanding performance during the global health crisis.

Share this:
Read More arrow_forward

Great White shark 123rf 123rflifestyle

South Africans love travelling in their own country – can they save Airbnb SA?

27 July 2020 7:26 PM

The Money Show’s Bruce Whitfield interviews Velma Corcoran, Country Manager at Airbnb South Africa.

Share this:
Read More arrow_forward

Covid-19 insurance 123rf 123rfbusiness 123rflifestyle 123rfpersonalfinance

Santam to pay out R1 billion to policyholders in 'business interruption' relief

27 July 2020 6:29 PM

It still argues that the lockdown, not the pandemic, is responsible for its clients’ losses. Bruce Whitfield interviews its CEO.

Share this:
Read More arrow_forward

liquor-store-sales-wine-champagne-mmc-brut-bubbly-alcohol-booze-drinking-123rf

Alcohol industry must pay R5 billion excise tax for booze it made but can't sell

20 July 2020 6:30 PM

Bruce Whitfield interviews reps from the Liquor Brandowners Association, Norman Goodfellows and National Liquor Traders Council.

Share this:
Read More arrow_forward

Maize field mealie farm farmer agriculture 123rf 123rfbusiness 123rflifestyle

Covid-19 makes it clear – African agriculture is vital, now more than ever

14 July 2020 2:23 PM

The economy is shedding jobs – but not in agriculture, says Roux Wildenboer, Head of Agriculture at Absa.

Share this:
Read More arrow_forward

Red wine white woman female funny reaction 123rf 123rflifestyle

'Few restaurants will now survive without selling alcohol. We were blindsided'

13 July 2020 6:33 PM

Bruce Whitfield interviews reps from the Restaurant Association Of SA, Business Unity SA and the National Liquor Traders Council.

Share this:
Read More arrow_forward

Covid-19 insurance 123rf 123rfbusiness 123rflifestyle 123rfpersonalfinance

Shareholder activists grill Santam about 'business interruption insurance'

7 July 2020 6:47 PM

The lockdown did it – not the pandemic – so we can’t pay, argues Santam. Bruce Whitfield interviews Tracey Davies of Just Share.

Share this:
Read More arrow_forward

edcon-club-feejpg

Edcon to sell chunks of Edgars to rival owner of Legit, Beaver Canoe and Style

7 July 2020 6:26 PM

The Money Show’s Bruce Whitfield interviews Grant Pattison, CEO at Edcon, about the deal with fashion retailer Retailability.

Share this:
Read More arrow_forward

200406-lockdowngif

101 days of lockdown: What we gained (and lost), and what we have learned

6 July 2020 8:07 PM

The Money Show’s Bruce Whitfield interviews Kevin Lings, Chief Economist at Stanlib Asset Management.

Share this:
Read More arrow_forward

Drive-in cinema 123rf 123rfbusiness 123rflifestyle

Ster-Kinekor may open drive-ins in 'one or two locations where it makes sense'

6 July 2020 7:25 PM

"We’ve done all of the back-end work. There are one or two locations where it will make sense," says CEO Ryan Williams.

Share this:
Read More arrow_forward